If you’re looking for Click Testing for Authors reviews from actual, paying students to see if the price of Steve Pieper’s course is worth it, this is the ultimate review for answering that question. I paid to take Steve’s AMMO course, which later evolved into his Click Testing for Authors and Direct Selling for Authors courses. (More on this in a moment.)

Later in this review I discuss my thoughts on the course’s pricing, especially since this can be a pricey course for some people. I’ve provided the best price I could find for CTA, but be aware from the start that its cost will likely be one of the largest factors to consider when evaluating for yourself whether the course is worth taking.

Also, be aware that the cost of implementing CTA strategies goes beyond the price of the course, since you’ll invest in Facebook ads to make Steve’s system work.

Finally, this review might contain affiliate links, which means that if you click on a link and purchase something afterwards, I could make a commission at no extra cost to you. So thank you in advance if you do that.

Steve Pieper Click Testing for Authors review from someone enrolled in the course

I became interested in Steve Pieper’s teachings, largely because I was interested in learning his optimization techniques for advertisements, landing pages, and book sales.

His instruction has definitely been worth the price of admission for me… Although it might not be worth it to you.

Hopefully this review will help you decide that one way or another, as I answer as many of your questions as possible about this online course.

Is Steve a trustworthy instructor?

There are a lot of shady people in the make money online world, but Steve is not one of them.

He practices what he preaches, and when you buy his courses, he gives you lifetime upgrades.

He writes under the pen name Lars Emmerich, and he uses his click testing methods to profitably promote his own books and courses.

If you’ve ever seen one of Steve’s ads and clicked on them to learn more about what he’s offering — well, you’ve already experienced how his methods work and gotten proof that he uses them himself.

What is the overall goal of the Click Testing for Authors course?

The big picture outcome with CTA is to sell more of your books to more people. So the big goal is more money, more readers.

But how does click testing help you achieve that?

Click testing helps you understand what your audience wants and needs, whether they have any interest in your books, and what the most effective marketing copy is that will drive readers to buy and read your books.

Yes, but what is click testing?

Click testing is learning what people click on to learn what truly interests them and drives them.

This is incredibly powerful, because sometimes people don’t consciously know what interests or drives them, or they don’t clearly and accurately reveal this information. Click testing cuts through all this murky water and gets to the truth of what your potential readers find compelling, which helps lead you to more sales, as well as a happier, larger audience.

For Steve’s course, click testing means creating Facebook ads (and, optionally, Instagram ads), that lets you test things like your book’s premise, book cover, taglines, and so on.

Steve teaches you a systematic process with benchmarks for identifying a good click rate that indicates strong reader interest and a greater likelihood of people purchasing your book.

Will this click testing course make you a rich, bestselling author?

The overall dream when taking this course is to make tons of book sales and have a lot more readers who are interested in your work. However, this course will not necessarily make that happen.

Instead, this course helps you discover what excites your readers the most, as well as the exact kinds of words and phrases you want to use in your marketing copy to maximize sales.

So, the CTA course provides a huge piece of the puzzle towards becoming a more profitable and successful author, but it does not guarantee this dream outcome.

Will Click Testing for Authors help you with both fiction and nonfiction books?

One of the best benefits of this course is that it teaches you how to do click testing for both fiction and nonfiction books.

In Steve’s previous version of this course, he only taught how to optimize and test for fiction books. So teaching you how to do optimization for nonfiction books as well has been a huge step forward, especially if you’re someone who is interested in writing both fiction and nonfiction.

FYI, help with nonfiction books is geared towards writing nonfiction that helps people solve problems that they would like to pay money to learn how to solve.

What is the difference between Click Testing for Authors and AMMO?

If you start looking for Steve Pieper reviews for the courses he teaches, you might come across his AMMO program, which stands for Author Marketing Mastery through Optimization. As of AMMO version 4, you can think of the full AMMO program as being 2 different courses for authors.

The first course is Click Testing for Authors, which has the broadest appeal, because you can benefit from it no matter how many books you’ve written. In fact, even if you’ve written 0 books, the click testing it teaches can help you determine whether your book idea is worth pursuing!

The other course is Direct Selling for Authors, which is geared towards authors who have written multiple books and had some success, and now they want to sell directly to their readers, cutting out the middlemen like Amazon as much as possible.

Click Testing for Authors is a pre-requisite for Direct Selling for Authors, so even if you’re interested in DSA, you still start with CTA.

Do other successful authors use Steve’s click testing methods?

Steve provides tons of examples of successful authors who use his click testing on his sales pages for CTA, mentioning authors like AJ Vanderhorst, Othniel Dory, Erin Athene, Alana Terry, and Naomi Rawlings.

Since there are so many testimonials from authors like these — and many more — I won’t belabor the point that lots of authors have used and profited from his click testing methods.

What extra tools do you need for the Click Testing for Authors course?

The main additional tools you’ll need is a Facebook (or Meta) account so that you can do the advertising, and a free tool like Canva to design your simple ads for click testing.

Are there any upsells with the CTA course?

You can optionally sign up for coaching calls where you share your marketing copy and results and get help on what to do. However, this is not required, and you are not hounded to do it.

People who have signed up for this coaching and benefited from it swear by it.

As for me, I have not yet paid for this service.

What exactly is included with the CTA course?

There are 12 video lessons that tend to fall in the 10 minute to 20 minute range each, except for a few videos. Each video has a transcription you can download, which is helpful.

This instruction walks you through the step by step process of running 6 click testing tests that build upon one another.

There are also some additional documents you can download for further help with your tests.

How much extra money can you expect to pay on ads?

The 6 test ads you’ll run each cost about $30 to $45, and they each run for about 24 to 36 hours. So each full round of tests will cost you about $200 to $300 overall.

The ideal result is discovering ads and marketing copy that is ideally worth thousands, hundreds of thousands, or even millions to you.

I would not go into this expecting just to pay $200 to $300 and then be done testing, however. This is more properly understood as the bare minimum additional money you’ll spend.

Can you get a discount on the course via a coupon or promo code?

I’m a big fan of discounts and saving money as much as possible, so if there’s a coupon code discount or promo code ever offered for Click Testing for Authors, I will include it immediately in the course link if possible. (See the top and bottom of this page.)

In general, Steve has experimented with discounts mostly from the standpoint of paying less if you pay for the course all at once upfront instead of in monthly installments.

Is the CTA course worth the price?

For me, this course was definitely worth the price due to the potential of what you can learn and achieve with click testing.

My only hesitation recommending this course is if you are in a difficult financial situation and cannot comfortably afford to buy this course, because there is no absolute guarantee of profitably selling tons of books as a result of click testing.

As a basic rule of thumb, if you cannot comfortably afford the cost of the course plus another $1,000 for running click tests, I would question whether the course is for you at this time. (I don’t like seeing people creating unnecessary financial stress for themselves.)

On the other hand, if you can comfortably afford this, I would look at this as an investment with a huge potential payoff. Even if it doesn’t pay off as much as you’d like, the risk is worth the reward, and you’ll inevitably learn so much about what does — and doesn’t — help you acquire more readers and sales.

The post Click Testing for Authors Review: Is Steve Pieper’s Course Worth It? appeared first on OnlineSuccessGenie.com.

Why Use AI Tools for Sales?

As the business world becomes increasingly competitive, an effective sales strategy can become the driving force behind a company raking in increased revenues and enjoying a high profit margin.

Managing a sales team and ensuring sales processes run smoothly can be daunting. Sales reps have to focus on identifying qualified leads, engaging in meaningful customer interactions, and closing more deals.

This is where AI sales tools enter the picture.

With AI sales software, companies can automate time-consuming components of their sales pipeline, prioritize sales leads, and rely on valuable analytical insights to develop a successful sales strategy that yields consistently high results.

In this article, we will walk you through the benefits of using sales software and the best AI sales tools of 2023.

What are the Benefits of Using AI Sales Tools?

AI sales tools are pivotal in streamlining your sales processes and maximizing sales productivity. Here are some benefits of using AI sales tools to make your sales and marketing campaigns successful.

Increased Efficiency Through Automation

With AI sales tools, you can curate and send personalized emails and messages to clients, create conversations, and generate quality leads, all with the click of a few buttons. This helps sales reps work faster and makes for a more efficient sales workflow overall.

Increased Revenue

The best AI sales tools help you develop an effective sales strategy that considers current market trends and customer preferences, all to boost your sales. An increase in successful sales leads to increased revenue, wider profit margins, and a boom in your business.

Enhanced Customer Engagement

AI sales tools aim to help companies build strong customer relationships by ensuring customer engagement through automated communication channels. These include sending clients personalized emails and messages based on their preferences.

Faster Workflow

With AI sales assistant tools, you can automate routine tasks and use valuable insights from analytical reports to fine-tune your sales strategy. This helps sales reps work faster and more efficiently as they do not have to waste time on mundane tasks or worry about shortcomings in the sales cycle.

What Should You Look for in an AI Sales Assistant Tool?

Automation and AI Features

Tools that help automate routine parts of the sales process make your sales workflows more efficient and productive. They also ensure that sales representatives have an easier time managing all the components of your sales funnel.

Analytics

AI sales tools should have an analytical dashboard that uses information like market trends, pricing, and past sales history to generate comprehensive reports. The insights drawn from these reports can be invaluable in helping sales reps make data-driven decisions.

Lead Generation

The best AI sales software in the market can quickly and efficiently identify potential leads, qualify them, and track their progress. Effective lead generation is vital to boosting sales productivity, making it an essential feature in a sales AI tool.

Pricing

The cost of an AI sales tool is essential when considering the many options available. Quite a few AI sales tools offer a free plan or a trial period, so it is a good idea to take advantage of this and test the software before purchasing it.

The Top 8 AI Sales Tools of 2023

Apollo

As a sales intelligence and engagement platform, Apollo is one of the best AI sales tools of 2023.

Apollo features a vast B2B database of over 260 million contacts and an AI toolset to help sales teams manage their sales pipeline and automate workflows.

With Apollo, sales reps can identify their target audience and focus their marketing efforts on potential customers. As an all-in-one platform, Apollo uses artificial intelligence to help sales teams sort through its extensive database to find new leads, emails, or contacts.

Apollo also includes a detailed analytics dashboard that gives sales reps valuable insights about their sales processes and provides them with the information they need to make successful, data-driven decisions.

Additionally, Apollo provides companies personalized sales coaching to help them close more deals faster. Sales teams can also rely on Apollo’s ‘Engagement Suite’ to streamline outbound sales activities more efficiently.

Key Features:

• Provides sales teams access to one of the most up-to-date B2B databases for lead generation and sales growth
• AI-powered tools, companies can scale sequences and outbound activities more effectively
• Provides users with LinkedIn automation and personalized emails to simplify sales operations and make them more efficient
• Analyze customer data and past sales performance to provide sales teams with valuable insights that can be used to optimize their sales strategy

Pros:

• Offers multiple filters and integration with third-party platforms like LinkedIn, which is great for cross-referencing contacts
• Allows you to insert customized fields on emails
• Search function generates accurate results as you can insert different criteria mid-search
• Efficiently discovers and validates leads’ email addresses
• Features an easy-to-navigate user interface

Cons:

• Does not offer a Zapier integration
• Mobile version does not work as efficiently as the desktop version

Pricing:

Apollo offers a free plan with unlimited email credits and the following three paid plans:

• ‘Basic’ plan at 39 USD per user per month, billed annually
• ‘Professional’ plan at 79 USD per user per month, billed annually
• ‘Organization’ plan at 79 USD per user per month, billed annually. This plan is for a minimum of five users

Gong

Gong is a sales intelligence platform that uses customer interactions to draw valuable insights into revenue growth.

Using artificial intelligence, Gong monitors each customer interaction and generates extensive and up-to-date information regarding customers, including their emails, calls, and documents. These recommendations are reliable and accurate insights that help sales reps make crucial revenue decisions.

With Gong, sales teams can divide work and collaborate more effectively so that each sales rep is assigned distinct tasks with fixed steps. Sales representatives also have access to past sales performances and can review this data to develop more effective future strategies.

Gong’s AI sales tool can also analyze customer data and market trends to provide sales development representatives with the information they need to optimize their sales process and increase conversions.

Gong is especially suited for enterprise sales teams that rely on a crucial understanding of customer relationships to make critical decisions regarding their revenue intelligence policies.

Key Features:

• Provides sales teams with comprehensive customer interaction data and market trends to optimize their sales flows
• Offers over 100 integrations with CRM and other third-party tools
• Provides sales teams with personalized coaching to help them optimize their sales strategy

Pros:

• Features an easy-to-use interface
• Provides transcripts for calls, which helps retain information
• Helps simplify and shorten the sales cycle
• Offers an analytics dashboard that provides sales reps with valuable insights required to refine their sales operations
• Allows users to go back and make review calls

Cons:

• Users may find the search function complicated as it needs precise details to track down a call
• The software may glitch at times

Pricing:

Gong does not have fixed pricing plans. Instead, it offers customizable pricing based on the scale of your operations.

Motion

Motion uses artificial intelligence and machine learning technology to automate routine processes, organize schedules, plan meetings, and assign tasks to sectors like the sales team.

With Motion, companies can distribute tasks among different teams more effectively, ensuring a smooth, cohesive, collaborative workflow.

Motion helps sales development representatives establish initial contact with potential customers, account executives streamline opportunities, and customer success managers care for new customers. With Motion’s efficient division of labor and task force management, companies can handle large projects and boost their sales.

As a productivity tool, Motion focuses on the big picture, not just sales. This means organizing your business operations, including sales processes, to ensure you meet your deadlines, cutoffs, and revenue goals.

Motion’s holistic approach helps sales reps develop a well-rounded sales strategy that succeeds in closing deals and benefits the entire sales process.

Key Features:

• Features an automatic ‘Task Manager’ that creates task lists for teams throughout the company, ensuring that you stay on top of your deadlines
• Automated ‘Project Manager’ lets you handle complex tasks and provides effective communication and collaboration between teams
• Book pages and schedule meetings with qualified leads.
• Syncs your calendar so that you can streamline your daily tasks and end up with an organized schedule

Pros:

• Aids in time management and task prioritization
• Automates routine tasks so that sales managers can spend more time developing an effective sales strategy
• Automatically rescheduled incomplete tasks
• Features an intuitive user interface
• Offers a seamless integration with Google Calendar

Cons:

• The mobile app is not as efficient as the desktop version
• The app may glitch at times

Pricing:

Motion offers a 7-day free trial for the following two pricing plans:

• An ‘Individual’ plan at 19 USD per month, billed annually
• A ‘Team’ plan at 12 USD per month, billed annually

Drift

Drift is one of the best AI sales tools of 2023 and is especially popular for its chat platform, which has developed into a conversational sales tool.

Drift uses artificial intelligence to automate sales conversations, find qualified leads, and assist sales reps in increasing productivity and closing more deals.

Drift’s ‘Conversation Inbox’ provides companies with an overview of site traffic and allows sales teams to schedule meetings, set commands, export files, and insert tags. Drift’s chatbot also lets sales representatives connect with potential customers through a live chat option.

As an AI sales tool, Drift helps its sales and marketing professionals adopt a customer-centric approach, helping them initiate conversational sales and develop a powerful sales pipeline through valuable insights from real-time sales analysis.

Drift’s sales assistant software is a perfect fit for SMBs (small to medium-sized businesses) and enterprises that want to automate lead generation and sales process adoption without expanding their labor force.

Key Features:

• Sales AI enables effective communication by incorporating customized videos and GIFs in emails, chats, or LinkedIn messages
• Features a ‘Drag-and-Drop Bot Builder’ that allows companies to set up a chatbot
• AI-powered chatbots function in over 30 languages and can build pipelines, qualify leads, and provide live customer support
• Provides users with real-time updates and alerts regarding potential customers engaging through a chat or a video
• Drift gives sales reps an ‘Engagement Score’ that helps them determine brand interactions and email and video content that inspire the most customer engagement.

Pros:

• Allows you to connect with customers in real time with its live chat
• Offers integrations with Google, Outlook, Mailchimp, and Salesforce
• Features a ‘Drift Fastlane’ that connects quality leads to the appropriate sales representative
• Includes an ABM (account-based marketing) feature that targets customers with personalized sales and marketing campaigns
• Offers a mobile version

Cons:

• The AI sales software may glitch at times
• Offers a wide range of features, so it may take some time to learn how to navigate Drift effectively

Pricing:

• ‘Premium’ pricing plan for small businesses, billed annually, starting at 2,500 USD per month
• ‘Advanced’ and an ‘Enterprise’ plan with customizable pricing depending on your desired features

6sense

As an email-centered lead nurturing sales assistant, 6sense uses artificial intelligence to automate routine tasks and decrease manual work, leaving sales reps with more time to invest in developing an effective sales strategy.

6sense’s Saleswhale utilizes machine learning to analyze customer responses and engage in personalized conversations. This helps sales reps generate quality leads and close more deals, boosting the productivity of a sales team.

The ‘Lead Conversion Assistant’ can automate the crafting and scheduling customized email responses that encourage customer engagement and help companies develop a loyal customer base.

With 6sense, sales reps can develop unique sales and marketing campaigns and identify the best Playbooks to boost their sales team’s efficiency.

Key Features:

• Automates the process of creating and sending personalized follow-up emails
• Quickly identify an irrelevant lead and refer it to the right person
• AI sales assistant tool automatically updates your CRM
• Offers integrations to third-party tools like Salesforce, Zapier, Marketo, and HubSpot
• Detect notifications and automatically set reminders to help you stay on top of deadlines

Pros:

• Features an easy-to-use interface
• Lets you create personalized segments for customers
• Offers excellent, around-the-clock customer support
• Provides sales reps with valuable insights regarding their sales processes
• Analyzes customer data to make accurate predictions regarding account buying intent

Cons:

• The software may lag at times
• Account matching to Salesforce may be a complicated process for some users

Pricing:

6sense does not offer any fixed pricing plans. You can contact their sales team for more details since pricing is customizable and based on the scale of your operations.

SetSail

SetSail is an AI sales software that helps companies track their sales pipeline and gain a comprehensive overview of their sales team’s progress at a glance.

With SetSail, companies control their data entirely and can store information in their CRM, file folders, or SetSail’s dashboards.

It uses artificial intelligence and machine learning to identify buying signals, current market trends, and customer behavior. It can analyze a company’s past sales performance and single out factors that lead to successful campaigns so that sales reps can develop new sales strategies accordingly.

With SetSail, companies can easily navigate their sales funnel and keep track of their sales and marketing departments to ensure that they work efficiently and productively.

SetSail also provides sales reps with key metrics that can be used to track the effectiveness of a company’s sales campaign and provide valuable insights used to put together performance-driven sales teams.

Key Features:

• Completes your customer database by providing missing contact details
• Provides integrations with CRMs and other AI sales tools
• Helps sales reps gauge the success of their sales strategy by providing them with performance metrics
• AI sales assistant automates manual tasks and identifies the current market trends to help companies refine their sales workflow and make it more efficient

Pros:

• Provides you with KPIs to monitor your sales performance
• Allows companies to see their colleagues’ sales progress
• Increases sales engagement
• Recognizes buying signals
• Increases qualified lead generation
• Has an easy-to-install system

Cons:

• Logging into a Chrome extension may take time
• May miss reporting sales activities at times

Pricing:

SetSail does not offer any fixed pricing plans. Pricing is customizable and depends on your requirements. Customers can contact SetSail’s sales team to understand their costs.

Clari

Clari is one of the best AI-powered sales enablement tools for modern sales teams.It prioritizes helping sales reps close more deals by providing them with organized sales data, automation tools, and valuable insights.

As an AI-powered sales tool, Clari is known for its sales forecasting ability and automation features that provide companies with an overview of sales reps, channels, products, segments, and regions.

The up-to-date sales pipeline notifications help sales reps identify potential risks and avoid losing revenue. In addition to this, Clari is great at navigating a company’s sales management by keeping track of inventory, transactions, and closed deals.

Clari acts as an all-in-one sales platform where users can create solid sales pipelines, keep track of their progress, generate qualified leads, and close more deals.

Key Features:

• Provides companies with complete visibility across their entire sales funnel so they have all the information they need to make data-driven decisions
• Has one of the best sales forecasting tools in the market and can generate forecasts for specific regions, segments, channels, and reps
• Makes accurate predictions regarding a company’s sales progress every quarter of a year
• Provides revenue teams with regular revenue health and change indicators
• Offers integrations with CRMs

Pros:

• Features an easy-to-use interface
• Provides one of the best sales forecasting tools in the market
• Integrates with Salesforce CRM
• Lets you search each team member’s forecasts
• Offers a mobile version

Cons:

• Does not automatically update when a deal is closed
• Reporting structures may glitch at times

Pricing:

Clari does not provide pricing details on its website. Users can contact Clari’s sales details for a customizable price based on their requirements.

HubSpot Sales Hub

HubSpot Sales Hub is an AI sales tool with an all-in-one CRM platform focused on increasing sales teams’ efficiency and helping sales representatives develop strong customer relationships.

It offers tools that help companies manage their contacts, capture and track leads, curate catchy marketing emails, and generate comprehensive sales reports.

Sales Hub integrates with other HubSpot platforms, like Service Hub and Marketing Hub, making it a convenient AI sales tool that can be used for any business.

HubSpot’s Sales Hub provides companies with lead scoring so that they can keep track of the progress of their sales cycle. Additionally, Sales Hub offers AI-powered tools that automate routine processes and help optimize sales workflows.

Key Features:

• Has curated a library of sales information that lets you share documents directly from Gmail and Outlook
• Offers personalized sales coaching to help you identify weak links in your sales process and refine your sales strategy
• Make and record calls directly in your CRM with Sales Hub
• Features an easy-to-use chatbot creator
• As an all-in-one marketing and sales platform

Pros:

• Helps keep track of sales opportunities, leads, and customers
• Features a user-friendly and intuitive interface
• Offers integrations with Gmail and Outlook
• Helps boost your inbound marketing strategy
• Automates your sales workflows

Cons:

• You have to manually inform Sales Hub not to enter a personal email in the CRM
• May make errors in importing leads from tools like Zoom

Pricing:

HubSpot Sales Hub offers a free version and the following three paid plans:

• A ‘Starter’ plan that begins at 45 USD per month
• A ‘Professional’ plan that starts at 450 USD per month
• An ‘Enterprise’ plan that starts at 1,200 USD per month

Conclusion

With the rapid advancements in technology, incorporating artificial intelligence has become the norm in most business operations, and the sales industry is no exception. This is why choosing AI sales software that helps boost your sales productivity and falls within your price bracket is essential.

With the wide range of options available, choosing an AI sales assistant can seem challenging, but don’t worry. You can click here to get a downloadable list of great AI tools recommended by Online Success Genie.

The post A Complete Guide to the 8 Best AI Tools for Sales in 2023 appeared first on OnlineSuccessGenie.com.

Make Email Marketing Easier & More Effective

Email marketing is a vital element of any business’s digital marketing strategy, and B2B (business-to-business) companies are no exception to this.

Email marketing is an effective means to engage with customers, build relationships, and boost sales. However, crafting the perfect email and managing your marketing campaigns can be challenging.

This is where B2B email marketing tools come in.

With email marketing software, companies can automate manual marketing processes, use customer data to create personalized emails, and channel valuable analytical insights into perfecting their email marketing strategy.

In this article, we will walk you through the benefits of using email marketing software and the best B2B email marketing platforms of 2023.

What are B2B Email Marketing Tools?

B2B email marketing tools are software that automates marketing processes and simplifies creating email campaigns to promote your brand to other businesses instead of individual customers.

Companies rely on an email marketing platform to manage their contacts, engage with customers and other brands, and develop custom forms for their sites to generate leads.

With B2B marketing, since the target audience is businesses, not consumers, the email marketing strategy prioritizes communicating facts and figures without investing time and resources in attracting customers. The end goal of a successful B2B email marketing campaign is increasing ROI (Return on Investment).

B2B email marketing services streamline a business’s marketing campaigns and curate personalized messages that strengthen a brand’s image and increase its profit margin.

What are the Benefits of Using Email Marketing Tools?

Email marketing tools are essential in streamlining your B2B email marketing campaigns and building and maintaining strong customer relationships. Here are some benefits of using B2B email marketing software to make the most out of your email marketing campaigns.

Increased Efficiency Through Automation

Email marketing software automates repetitive tasks like sending welcome emails when a customer subscribes to your mailing list or sending a quick message when a customer has items in their cart that they haven’t checked out yet. This makes email marketing more efficient and leaves marketers with time to invest in developing innovative new marketing techniques.

Increased Customer Engagement

Email marketing tools improve customer experience by establishing strong communication channels that help your target audience feel seen and heard. An email marketing platform increases customer engagement by regularly sending personalized messages to clients based on their content preferences. This helps your audience feel like you prioritize their interests and enables you to garner a loyal customer base.

Accurate Marketing Tracking

Email marketing tools incorporate analytics into their dashboard, meaning you can access detailed reports regarding your marketing campaign’s success. This valuable information is pivotal in helping businesses make data-driven decisions that lead to increased sales and growth. In addition, email marketing tools can also send out polls and feedback forms, which provide companies with authentic customer responses and help them meet their clients’ demands more effectively.

Customer Loyalty and Retention

Email marketing services ensure customer loyalty and retention by providing engagement opportunities and considering customers’ preferences. With A/B testing, polls, feedback forms, and personalized email content, marketers remain aware of their audience’s interests and are able to craft emails that reflect this.

What to Look for in Email Marketing Software?

Now that we have discussed the importance of email marketing software, let’s focus on the features you should look for in a B2B email marketing tool.

Automation and AI Features

When picking out the best email marketing services, you should consider automation and AI features like drip campaigns and auto-responders. These tools help automate your B2B marketing workflows and ensure your marketing team can work more efficiently.

Design and Templates

Take a close look at the design and template options an email marketing software offers. Some tools have over 100 templates and layouts to experiment with. If you prioritize creative freedom in your email crafting process, this is an essential feature to focus on.

A/B Testing

With A/B testing, you can send the same message in different formats, and your email marketing software will observe and compare the success of each message. This helps companies determine the stylistic elements in emails that make them more popular among customers.

Customizability

A B2B email marketing software must feature a flexible interface, allowing users to customize and edit their emails to fit their brand image. Most email marketing tools include a drag-and-drop editor that segments customers and customizes emails according to each client’s content preferences.

Pricing

Email marketing software cost is an essential factor when considering the many options available. Quite a few email marketing tools offer a free plan or a trial period, so it is a good idea to take advantage of this and test the software before you decide to commit and pay.

Integrations

Some of the most effective email marketing tools provide users with integrations to third-party applications. These include CRM systems, eCommerce sites, and project management tools. Seamless integrations make digital marketing easier and are valuable in an email marketing service.

The Top 8 B2B Email Marketing Tools of 2023

SendX

SendX is a popular B2B email marketing software that offers an easy-to-use email marketing service at affordable rates.

As a marketing automation platform, all of SendX’s pricing plans allow you to send unlimited personalized emails to all your clients. SendX provides marketers with an advanced deck of tools that uses customer data to create relevant content for each target demographic.

With SendX, companies can monitor their email marketing campaign’s success and track metrics like click-through and open rates.

SendX’s drag-and-drop editor enables users to create visually pleasing emails with customizable layouts and color schemes. With extensive email templates, marketers can edit and use a ready-made design or develop their own.

SendX offers users great creative freedom when it comes to designing their emails. Marketers can add videos or pick out catchy images from SendX’s vast picture gallery to up their email marketing game. SendX also lets you make sign-up forms that you can insert on your website so that viewers can be added to your email list directly.

Key Features:

• SendX allows you to send unlimited emails, and instead of charging you per email sent, it charges you per subscriber, making the platform highly affordable.
• SendX includes user-friendly APIs that allow integrations with WordPress and your existing CRM system.
• SendX offers users an easy-to-use email marketing automation solution that helps segment customers, curate personable emails, and schedule your email marketing campaign.
• With SendX’s editor, users can create pop-up forms that help increase sales and grow their business.
• SendX’s ‘Resend’ feature allows users to send emails again if a client misses updates.

Pros:

• Features an intuitive, user-friendly interface
• Has an excellent customer support team that responds in record time
• Includes a state-of-the-art email editor that helps create catchy emails
• Integrates with the Medium blog, WordPress, CRM systems, Zapier
• Has a desktop and mobile version

Cons:

• Does not provide detailed reporting for email campaigns
• Users may find the portal slow to load at times.

Pricing:

SendX offers a 14-day free trial, and its pricing starts at $7.49 per month for 1000 subscribers.

Omnisend

Omnisend is one of the best email marketing services. It integrates email marketing with social media marketing, push notifications, SMS, Facebook Messenger, and WhatsApp, making it a powerful all-in-one marketing automation tool.

Omnisend features effective filters and segmentation tools that use customer data to determine the type of content each customer would find the most relevant. This helps finesse your email marketing game and increase customer engagement and sales.

With Omnisend, you can automate your workflows and choose from a wide range of pre-built email templates to pick one that fits your brand image and draws in customers.

Omnisend’s customized Email and SMS campaigns help your email marketing strategy take a highly specialized approach where you can target audiences with content relevant to their interests.

In addition, Omnisend allows marketing teams to create an interactive customer journey by syncing segments to Google and Facebook to develop retargeting ads.

Key Features:

• Omnisend’s ‘Omnichannel’ ensures workflow automation across multiple channels, like WhatsApp, Facebook, and SMS.
• Omnisend integrates with major eCommerce platforms like BigCommerce, Magento, Shopify, and WooCommerce.
• Omnisend offers A/B testing to determine the effectiveness of your email marketing campaigns.
• Omnisend features a wide variety of email templates that help you send out highly personalized messages to your clients.

Pros:

• Features a user-friendly interface
• Provides around-the-clock customer support
• Offers pre-built email templates that are highly customizable
• Allows you to track your newsletters and automation with ease
• Lets you automate tasks like welcome emails and abandoned carts

Cons:

• Does not let you integrate multiple shops into one platform
• The features may be slow to load at times.

Pricing:

Omnisend offers a free plan that allows you to send up to 500 emails to up to 250 contacts per month. Omnisend’s ‘Standard’ plan starts at $16 per month, and its ‘Pro’ plan starts at $59 monthly.

GetResponse

GetResponse is an email marketing automation platform that offers advanced features to let you craft personalized emails, newsletters, and landing pages.

As an email marketing software, GetResponse includes over 500 email templates to get you started on your B2B email marketing journey. The platform also comes with a Shutterstock integration, giving you all the creative resources you need to churn out your best content.

Compared to other email marketing tools, GetResponse offers a wide range of additional marketing tools, including a website builder, webinar hosting, a chat function, and landing page builders.

With GetResponse’s advanced deck of analytics tools, companies can observe and analyze their marketing statistics and gauge the success of their email marketing campaigns.

GetResponse also includes lead-generation tools that help convert visitors into loyal customers. Businesses can add customers to email lists to ensure consistent communication and engagement.

Key Features:

• GetResponse includes an ‘Autoresponders’ emailing function that sends automated follow-up emails to subscribers.
• GetResponse automatically sends all your emails to customers based on their time zones.
• GetResponse’s drag-and-drop email builder allows you to craft impressive emails without needing HTML knowledge.
• GetResponse’s ‘Visual Workflow Builder’ enables you to create the ideal customer journey.
• Get Response features A/B testing to help you experiment with different functions and identify the most effective ones.

Pros:

• Operates as an all-in-one marketing automation tool that creates personalized emails, builds websites and landing pages, and hosts webinars
• Provides businesses with insightful analyses and reports
• Has an easy-to-navigate user interface
• Provides around-the-clock customer support
• Helps marketers develop effective mailing lists

Cons:

• Has lower email deliverability rates than other email marketing tools
• Some users may find the dashboard cluttered.

Pricing:

GetResponse offers a free plan that lets you send up to 2,500 newsletters and build 1 landing page per month. Its paid plans are as follows:

• An ‘Email Marketing’ plan at $15.58 per month
• A ‘Marketing Automation’ plan at $48.38 per month
• An ‘Ecommerce Marketing’ plan at $97.58 per month

Mailchimp

Mailchimp is one of the most popular email marketing platforms of 2023, especially among small businesses looking for an affordable email marketing service.

Mailchimp is well-renowned for its multi-faceted, user-friendly interface that provides marketers with extensive templates and automation tools.

With customers all over the globe, Mailchimp has a large dataset that can help marketing teams optimize their email strategy. Mailchimp has a landing page builder, website builder, and ads launcher, along with marketing tools.

Mailchimp offers excellent reporting specs equipped with geo-tracking, click maps, and social media reports. With Mailchimp, B2B marketers are given comprehensive and insightful reports that provide them with the information they need to make successful data-driven decisions regarding their marketing campaigns.

Mailchimp’s ‘Automated Drip Campaign’ enables users to generate and grow B2B leads. This draws in new customers while keeping existing customers engaged.

Key Features:

• Mailchimp features a drag-and-drop email builder that allows users to customize their emails by changing themes and layouts, adding new elements and logos, and inserting images, links, and buttons.
• Mailchimp gives users full creative autonomy with their library of pre-built email templates that can be edited with a few buttons.
• Mailchimp offers integrations with apps and services like Calendly, Shopify, Google Analytics, and Stripe.
• With Mailchimp, you can save your Canva designs and use them as an email template and access and use data from Google Analytics.
• Mailchimp offers complete automation workflows by generating welcome emails, sending reminders, and messaging customers who have abandoned their carts.

Pros:

• Offers a mobile version
• Keeps track of customers and organizes them for different types of emails
• Features an intuitive, user-friendly interface
• Offers integrations with CRM and CMS systems
• Includes an effective contact management feature

Cons:

• Does not enable affiliate marketing
• The free plan has downsized the features it used to offer.

Pricing:

Mailchimp offers a free plan and the following four paid plans:

• An ‘Essentials’ plan at $6.50 per month
• A ‘Standard’ plan at $10 per month
• A ‘Premium’ plan at $175 per month

Brevo

Brevo is an email marketing platform specializing in crafting transactional emails and launching automated email campaigns.

Previously known as Sendinblue, Brevo features a robust API that processes over a million emails every day and is adept at delivering transactional emails at record speed.

Brevo’s drag-and-drop editor enables users to craft and customize professional-looking emails and visit older versions of their work for reference.

With Brevo’s ‘Email Send Time Optimization’ feature, users can schedule email campaigns, after which emails will automatically be sent at predetermined times. This increases opening rates and helps increase customer engagement.

Brevo’s paid plans give users full access to the platform’s automation features. These include advanced automation triggers, pre-built workflows, A/B testing, and customized user journeys.

Key Features:

• Brevo’s wide variety of email templates makes creating catchy emails a more efficient and streamlined process.
• Brevo offers its email marketing services in lots of languages other than English, letting users operate in their local language.
• Brevo’s automated transactional email service ensures that customers receive real-time updates.
• Brevo’s automation features save time by automatically sending emails and SMS messages and updating relevant information in your database.

Pros:

• Offers chat functionality
• Provides excellent customer support
• Lets you create messages that include contacts
• Offers integration with apps like WordPress
• Simplifies launching automated email campaigns

Cons:

• Features a less user-friendly platform as compared to other email marketing tools
• The landing page feature is outdated.

Pricing:

Brevo offers a free plan allowing you to send up to 300 emails daily. It also provides the following three paid plans:

• A ‘Starter’ plan at $25 per month
• A ‘Business’ plan at $65 per month
• A ‘BrevoPlus’ plan has a customizable price depending on your desired features.

ActiveCampaign

ActiveCampaign is a flexible, easy-to-navigate email marketing platform offering a wide range of advanced features to automate email marketing.

As a marketing automation software, ActiveCampaign provides users with ‘Predictive Action’ recommending the next steps in building automated workflows. This improves the customer journey and helps increase lead generation.

ActiveCampaign offers users a range of email templates and a drag-and-drop function that makes creating new emails and editing old ones a walk in the park.

Along with this, ActiveCampaign features an in-built CRM that allows users to closely monitor their customers’ journey and ensure that their email marketing efforts are streamlined.

ActiveCampaign is popular for its live chat function and ability to segment customers based on their content preferences, making churning personalized emails that increase audience engagement easier.

Key Features:

• ActiveCampaign provides sales automation with lead scoring and a built-in CRM system.
• ActiveCampaign offers over 920 seamless integrations with platforms like Shopify, WordPress, Facebook, and Shopify.
• ActiveCampaign simplifies creating emails, landing pages, and online forms.
• With ActiveCampaign, users can streamline their site and event tracking.
• ActiveCampaign’s library offers various email templates marketers can use to craft the perfect email.

Pros:

• Makes crafting emails, assigning tags, and creating lists easy
• Features an intuitive interface
• Provides around-the-clock customer support with a live chat
• Offers up to three free calls with an ActiveCampaign expert to show new users around the platform
• Makes integration with other platforms easy

Cons:

• Does not offer any free plan
• Does not let you copy an email to more than one recipient

Pricing:

ActiveCampaign offers the following three pricing plans:

• A ‘Plus’ plan at $45 per month
• A ‘Professional’ plan at $149 per month
• An ‘Enterprise’ plan with customizable pricing depending on the features you opt for

Drip

Drip is a popular email marketing platform offering email automation, CRM, and eCommerce management.

As a customer-centric email marketing tool, Drip provides users with a wide range of tools, including a ‘Visual Workflow Builder’ that marketers can use to set up triggers for different automated processes. An example of this is automatically starting engagement campaigns for existing customers.

Drip’s email builder offers different options like ‘Visual Builder,’ Text Builder,’ and ‘HTML Builder.’ With these settings, you have complete control over your emails’ content, formatting, layout, and stylistic elements.

Drip also allows you to use both campaigns and broadcasts. With campaigns, you can send a collection of emails; with broadcasts, you can send single emails or newsletters for announcement purposes.

In addition to this, Drip offers integration with other platforms like Zapier, WooCommerce, and WordPress. These enable you to add more sign-up forms to your company website and generate more leads.

Key Features:

• Drip’s email builder offers templates to design countless aesthetically pleasing emails and schedule their send-offs.
• With Drip’s analytics dashboards, you get detailed reports providing valuable insights into the success of your marketing efforts.
• Drip offers over 150 integrations with platforms like Zapier, WordPress, WooCommerce, Shopify, Stripe, and eBay.
• Drip’s Facebook integration lets you draw in visitors directly from Facebook and segment them into different customers.
• With Drip, you can make automation workflows for Facebook ads and merge your emails with these.

Pros:

• Lets you run multiple domains as separate entities
• Offers fully responsive, around-the-clock customer service
• Provides third-party integrations
• Easy to set up and learn how to use
• Excellent for email promotions and automation

Cons:

• The reporting function may lag at times.
• The paid plans may be a bit steep for some users.

Pricing:

Drip offers you a 14-day free trial, after which users need to pay $39 per month to use the platform.

Constant Contact

Constant Contact is one of the best email marketing tools for small businesses in 2023.

As an email marketing service, Constant Contact specializes in providing small businesses and non-profit organizations with effective and efficient email marketing techniques. It offers over 100 sleek email templates designed to increase customer engagement and maximize your generated leads.

With Constant Contact, businesses can set up automated workflows that comprise emails triggered by customer action. This includes automated welcome emails, reminders, and add-to-cart messages.

Constant Contact’s drag-and-drop editor makes creating catchy emails an easy and efficient process. It also includes a ‘Smart Column’ feature that lets you adjust column sizes and gives ‘Undo’ and ‘Redo’ options.

Constant Contact excels at contact management, letting users import their contact list from Excel, Outlook, or any eCommerce platform. Marketers can then assign tags to all their contacts and create categories to generate relevant content for each contact.

Key Features:

• Constant Contact provides integrations with your eCommerce platform, making it easy to import contacts and implement a CRM system into your workflow.
• With Constant Contact, companies can manage registrations, tickets, and invitations for a wide range of events like webinars, fundraisers, and surveys.
• Constant Contact has a deliverability rate of approximately 89%, so you don’t have to worry about your emails sitting unnoticed in your customers’ spam folders.
• Constant Contact uses new, state-of-the-art AI tools to help in creating content for emails
• Constant Contact provides small businesses with detailed reports and analytics that guide them in increasing sales through digital marketing and growing their business.

Pros:

• Offers a mobile version
• Provides excellent customer support through chat and email
• The data reporting feature tells you what type of emails are doing well with your clients.
• Includes flexible and easy-to-customize templates
• Lets you take polls and ask customers questions directly

Cons:

• Canceling a subscription can be unnecessarily difficult.
• Does not let you create reusable items that can be used across emails

Pricing:

Constant Contact offers the following three pricing plans:

• A ‘Lite’ plan at $12 per month
• A ‘Standard’ plan at $35 per month
• A ‘Premium’ plan at $80 per month

Conclusion

In today’s era of technological advancements, more and more B2B companies are opting to use email marketing tools to enhance their email marketing strategy.

This is why choosing a B2B email marketing software that meets your marketing demands and fits within your price bracket is essential.

With the wide range of options available, choosing an email marketing tool can seem daunting, but don’t worry; we’ve got you covered. After having gone through this article, you have all the information you need to pick out a B2B email marketing tool that meets your business needs.

You can click here to get a downloadable list of great AI tools recommended by Online Success Genie.

The post A Complete Guide to the Top B2B Email Marketing Tools of 2023 appeared first on OnlineSuccessGenie.com.

How AI Is Changing Digital Marketing

Artificial intelligence (AI) is single-handedly turning the internet upside down. Companies worldwide are reaping the benefits, no matter their industry. If you thought digital marketing was booming before, you’ll be shocked at the evolution AI has had in just a blip of time.  

Integrating AI tools into your Digital Marketing strategy offers the ultimate flexibility – you can look at software, apps, and platforms for content creation, market trends, research, data management, and even operational efficiencies to help you get noticed and land dream-worthy metrics. 

Want to know more? In this article, we’ll delve deeper into the benefits and shine some light on the AI tools you need to make some waves with your 2023 Digital Marketing Strategy. 

What are AI Marketing Tools? 

AI marketing tools have completely revolutionized every asset of current digital marketing. Whether in the shape or form of software, applications, and platforms, they have the capacity to skyrocket workflow efficiencies, create content, forecast and decipher market trends, and more, making it easy to see why markers are integrating 2023’s best AI marketing tools to get results. 

How are AI Tools Used in Digital Marketing?

The biggest misconception with AI marketing tools is that they just help with data crunching, but AI marketing tools are much more than that: 

Marketing Campaigns 

The best AI marketing tools can holistically enhance the effectiveness of your marketing campaigns. Picture a scenario where your marketing campaign is not just reaching a wide audience but the right audience. AI helps target and optimize your campaigns, ensuring your message lands in front of those most likely to engage and convert.

Upgrading Customer Experience  

We can’t underrate the significant benefit of using AI marketing tools to upgrade your customer experience! Through in-depth analysis and prediction of customer behavior, artificial intelligence will personalize and tailor experiences for each individual user, creating a deeper resonance with your brand and products. 

Have you ever wondered how some platforms seem to ‘know’ exactly what you’re interested in? That’s an AI marketing tool working behind the scenes to understand your preferences and deliver a bespoke experience.

Optimizing Workflows 

Having artificial intelligence automate your time-consuming tasks and processes will skyrocket your marketing team’s efficiency. More efficiency means less wastage and more room for growth, ultimately driving more sales. In a fast-paced and competitive digital world, every second saved is a huge benefit.

Captivating Content Creation 

With its ability to sift through data and identify trends faster than any human ever could, AI enables you to stay ahead of the curve, delivering fresh, relevant content that catches attention and sparks conversations. 

Artificial intelligence will transform your audience from passive brand bystanders into active participants with its high-quality, custom, and publish-ready articles, videos, social media posts or even tailored content strategy plans. It’s not magic – it’s AI. 

AI, once just a buzzword, has now become an indispensable part of a successful digital marketing strategy. It isn’t just about keeping up anymore – it’s about getting current and staying ahead. By taking baby steps or jumping straight in, you can begin harnessing the power of artificial intelligence in your business and see unfathomable results. 

What are the Benefits of Using AI Tools for Digital Marketing?

We’re living in a digital world, meaning staying current and hitting business goals needs digital solutions. In 2023 AI marketing tools are some of the most popular SaaS for their vast benefits, often resulting in them paying for themself if they aren’t already free! 

Optimize Marketing Strategies

These urbane digital marketing tools are already talked about for their ability to optimize marketing strategies, but did you know that you can use AI marketing tools’ robust algorithms to analyze buyer data and predict future trends? What about the way they revolutionize customer service by automating routine interactions? You can, and the benefits of artificial intelligence in the digital marketing space are boundless. 

Communication Tools

Imagine AI communication tools (such as state-of-the-art, human-like chatbots) tackling customer inquiries 24/7, freeing up your team’s valuable time for more strategic and complex issues for completely enhanced customer success and dreamy bottom-line results. Sounds good, doesn’t it? 

Based on customer behavior, preferences, and other demographics, AI marketing tools can tailor marketing messages to provide a seamlessly unique and highly personalized customer experience that will form deeper relationships with higher retention, engagement, and conversions. 

AI marketing tools serve as an empowering agent, allowing businesses to execute highly effective marketing campaigns, tailored digital marketing strategies with a competitive edge, operate more efficiently, strategize more effectively, and connect with their customers on a deeper level.

✓ Customized marketing strategies crafted to drive results

✓ Data analyzed in minutes to help your business with evidence-based decision-making

✓ Cost effective money saving solution known for its ROI 

✓ Heightened customer success through automation and personalization 

✓ Higher brand and product visibility with dynamic upselling and targeting

✓ Reduced human error and amplified consistency across campaigns 

✓ Futureproof with predictive analysis of market trends and behavior 

✓ Generate fresh, engaging content crafted to get you results

What are the Top 12 AI Tools for Digital Marketing in 2023?

Jasper

Renowned as one of the best artificial intelligence tools for digital marketing, Jasper uses complex machine learning algorithms to understand your brand, your audience, and the type of message you wish to convey for next-level content creation that breathes life into your marketing initiatives. Digital Marketers will love Jasper because it is built for creating content, making it the closest to employing an actual copywriter that AI can get. 

Whether it be captivating social media posts, lust-worthy product descriptions, or even full-blown marketing campaigns, Jasper integrates your brand voice to resonate deeper with your audience and doesn’t just put words to paper but crafts content meant to convert. 

Pros: 

✓ Specializes in high-quality content creation

✓ Customizable language models 

✓ High-quality, creative output 

✓ Quick content generation 

✓ User-friendly interface

Cons: 

✕ Can’t entirely replace human creativity 

✕ May require fine-tuning for certain stylistic preferences 

✕ Effective usage demands proper input 

✕ Cost might not suit every budget 

✕ Mastery over features requires time

LiveChat

LiveChat is the pinnacle of customer service AI marketing tools and has received clout for helping businesses across the globe automate their customer interaction process to handle high-volume customer inquiry demands with personalized touches, no matter what time of day or night it is. Not only does LiveChat ensure a customer never goes unanswered, it takes on your brand voice for a seamless feel, meaning your customers will never know they are working with AI. 

The result? A market-leading business solution that creates efficiencies in your workflows and ensures customers feel heard, appreciated, and valued. LiveChat is easily one of the best AI marketing tools to integrate into your digital marketing strategy if you’re looking to drive customer success scores, save time and money with streamlined operations, and amplify your brand reputation.

Pros: 

✓ Personalized responses to customer inquiries

✓ Provides real-time support around the clock 

✓ Efficiently manages high-volume traffic 

✓ Frees staff to focus on strategic and complex tasks 

✓ Seamless integration across multiple platforms

Cons: 

✕ Limited to chat-based customer interactions 

✕ May struggle with sophisticated inquiries 

✕ Occasional impersonal interactions 

✕ Requires supervision and input for optimal function 

✕ Initial setup and integration can be time-intensive

Seventh Sense

Looking to optimize your email marketing? Seventh Sense is an AI marketing tool that will revolutionize the way you email market. 

Seventh Sense is adored for its ability to decode your audience’s behavior and engagement patterns for a communication strategy proven to get you more results. 

Because Seventh Sense has a specialist focus on optimizing email marketing, it goes beyond just scheduling like so many other SaaS on the market. It provides data-driven insights to guarantee your messages land in your audience’s inbox at the right time for the maximum open rate and engagement for a foolproof communication strategy. 

The highly personalized, dynamic emails can reach conversion rates never reached in sans-artificial intelligence campaigns, revolutionizing the digital marketing space.  

Pros: 

✓ Pinpoints the ideal sending time for maximizing results

✓ Leverages data for tailored content for each viewer 

✓ Adapts to the unique behavior of every contact 

✓ Straightforward, intuitive user experience

✓ Easy integration with popular email marketing platforms

Cons: 

✕ Limited to email marketing 

✕ Relying solely on historical data may miss out on real-time trends 

✕ Need for good quality and ample email data for best results 

✕ Can be redundant if the target audience is in a similar time zone 

✕ Cost might not suit every budget 

Optimove

Are you looking for a CDP (Customer Data Platform)? Optimove might be your new best friend. With a focus on customer retention, this artificial intelligence tool is designed to reduce churn and increase customer lifetime value. It has gained a following as one of the best AI marketing tools of 2023, and it’s easy to see why. 

Implementing sophisticated machine learning, Optimove predicts much-valued customer behavior and suggests personalized marketing actions at scale and across multiple channel campaigns in real-time. These hyper-personalized customer experiences drive tailored interactions that resonate, making each connection count for maximized results.

Pros: 

✓ Excels in multi-channel campaign orchestration 

✓ Uses AI to craft highly personalized customer experiences 

✓ Employs analytics for effective audience segmentation 

✓ Enables real-time responses to customer behavior 

✓ Intuitive and user-friendly platform

Cons: 

✕ Requires high-quality, comprehensive customer data for best results 

✕ Implementation may require technical expertise 

✕ Not ever budget may find this suitable

✕ Can be complex for novice marketers 

✕ More suited for B2C companies than B2B scenarios

Phrasee

Spearheading a new approach to digital marketing, Phrasee has gained a name for itself. It leverages a unique AI system trained across thousands of experiments. This powerhouse AI marketing tool has the uncanny ability to forecast which content will resound the most with your audience, offering businesses a fresh way to maximize consumer engagement and drive conversions over other marketing tools.

Phrasee goes beyond just content creation; it’s about transforming your marketing strategies and assets into persuasive instruments tailored to your brand voice. With access to nearly a decade of historical data and a multitude of metrics, Phrasee offers an enterprise-grade solution that surpasses expectations. 

From click-worthy email subject lines to social media posts that get your followers to engage with your brand, Phrasee boasts ‘scandal-proof’ content with a wrote-by-a-copywriter feel that is purpose made to convert.

Pros: 

✓ Renowned for increasing engagement

✓ Predicts and optimizes content for maximum audience resonance 

✓ Helps create brand-consistent, controversy-free content 

✓ Uses multiple metrics for advanced optimization 

✓ Ideal for email and social media marketing

Cons: 

✕ Narrow focus on text-based content

✕ Output quality relies on the quality of data input 

✕ Not every budget may find this suitable

✕ Understanding AI-generated suggestions could be a learning curve

Otter.ai

With video taking over the internet, Otter.ai is standing out as a top-tier AI marketing tool for its specialization in transcription services. In minutes, it will transform video or audio files into accurate text in real-time, making it a powerful ally for marketers seeking to leverage podcasts, webinars, or meetings into engaging written content to further widen their digital footprint without endless hours spent on content creation.

Otter.ai supersedes traditional transcript tools in its ability to distinguish individual speakers for perfect transcriptions every time. If you’re tired of taking meeting notes, businesses will be screaming over this AI marketing tool’s ability to capture and summarize key points!

With its unmatched speed and accuracy, Otter.ai empowers digital marketers to create blog posts, articles, or social media content from audio sources to further your SEO efforts, cut down on hours spent on content creation, driving cross-channel engagement, backlink opportunities, and brand impressions. 

Pros: 

✓ Specializes in real-time, accurate transcription 

✓ Identifies individual speakers for easy transcript navigation 

✓ Summarizes key points, acting as a digital note-taker 

✓ Enables content repurposing from audio sources 

✓ User-friendly interface and process

Cons: 

✕ Not geared towards traditional marketing tasks like content creation or analytics 

✕ May struggle with heavy accents

✕ Requires high-quality audio input for best results 

✕ Not all languages are supported 

GrowthBar

Designed with digital marketers in mind GrowthBar covers everything, from SEO research and strategy to content creation and press releases. It has gained momentum as one of the best AI marketing tools of 2023 by helping businesses of all shapes and sizes outshine the competition across every marketing channel.

GrowthBar has become the new one-stop-shop AI marketing tool for digital marketing strategies that helps plan a content roadmap with over seven billion keyword suggestions, difficulty scores, competitor analysis and estimated revenue metrics before delving into tailored content creation. 

You’ll have optimized and plagiarism-free copy in just a few minutes with the ability to invite and collaborate with your team or audit your existing blog posts, ensuring you take advantage of every opportunity to publish optimized content.

Pros: 

✓ One stop shop / great all-rounder for digital marketing 

✓ Chrome extension for SEO insights from your browser

✓ Extensive keyword suggestions and competitor insights 

✓ Rapid, SEO-optimized content creation with team collaboration features 

✓ SEO auditing capabilities for existing posts

Cons: 

✕ Brand Voice feature is new compared to other tools

✕ Can be less accurate than niche SEO tools as it’s estimate based

✕ Fact-checking is recommended
✕ Some consider it less intuitive than other AI Marketing Tools

Surfer SEO

Surfer SEO is making waves in the digital marketing space as the AI marketing tool you need to bring aboard for optimization. You’ll feel like you have an SEO expert by your side with real-time data-driven insights on keywords, phrases, and content structure and a numeric score on how optimized your content is – all while you’re writing!

Surfer SEO’s unique deep SEO integration has made it a fan-favorite with SEO marketing agencies to businesses of all sizes alike. It doesn’t just tell you what to write to have search engines loving your content, but it helps you write for your content, ensuring it is always relevant, ranking, and resonating. Your bottom line and your audience will thank you! 

Whether tweaking an existing piece or starting a new one, Surfer SEO’s algorithm guides you in optimizing every word for search engines. The best part? Its actionable SEO metrics are presented in an easy-to-digest format, making SEO less daunting, no matter your skill level.

Pros:

✓ Real-time, data-driven SEO insights

✓ Browser-based content writer for easy sharing and collaborating

✓ Easy integration with existing content tools

✓ User-friendly SEO metrics 

✓ Excellent for beginners and advanced SEO practitioners

Cons:

✕ No direct content creation capabilities

✕ Lacks multi-language support

✕ Some may find its analysis too exhaustive

✕ The keyword research tool is less comprehensive than others in the market

Grammarly

Accidentally publishing content or sending an email with poor grammar or spelling errors is a thing of the past, with Grammarly as your ever-vigilant, AI-powered proofreader and writing coach rolled into one. 

Whether it’s emails, social media posts, or blog articles, Grammarly has been the go-to tool for ensuring error-free content for millions of users. 

Not sure you like what you wrote? You’ll love the intelligent writing suggestions that allow you to rephrase, shorten, adjust tone or even the goal of your copy, saving you time while ensuring your message hits the mark every time. Digital marketers who need their content to be sharp, clear, and compelling will swoon over Grammarly!

One of Grammarly’s core strengths is its ease of use. Its browser extension can proofread and enhance your writing almost anywhere on the web, and it offers a personalized writing report to help you improve your skills over time. 

Pro Tip: Using the Grammarly browser extension while you write in Surfer SEO is a digital marketing power couple you don’t want to overlook!

Pros: 

✓ Advanced grammar and spelling checks 

✓ Offers tone and style suggestions 

✓ Works across multiple platforms and web spaces 

✓ Personalized writing reports for status and improvements

✓ User-friendly interface

Cons: 

✕ Advanced features require a premium subscription 

✕ May not catch every single error 

✕ Does not replace a proofreader for highly professional projects

✕ Some suggestions may not always be applicable

Personalize

Surpassing its competitors, Personalize, an AI marketing tool for personalization, drives more than 25% revenue growth by unlocking the full potential of customer data. 

Does 25% revenue growth sound good to you? Personalize taps into the full potential of your customer data to bring you proven results. The proof is in the stats! 

Their AI marketing tool analyzes customer interactions, loyalty rewards data, and campaign responses to create a foolproof and impactful customer experience laced with irresistible content and offers tailored directly to each and every viewer’s preferences or demographics. 

Built-in testing and real-time feedback mechanisms ensure marketing efforts are always on their game. Personalize’s track record speaks volumes, with proven revenue growth and customer retention improvements across multiple industries, making it one of our best AI marketing tools of 2023.

Pros: 

✓ Customization to suit your business 

✓ Increases engagement, revenue, and customer retention

✓ Adapts to shifting consumer behaviors in real-time 

✓ Helps you access customer data in line with regulations

✓ Proven track record across multiple industries

Cons: 

✕ Requires an in-depth understanding of customer data 

✕ Results might take time to materialize 

✕ The setup could be a bit challenging for beginners 

✕ Data privacy laws may occasionally limit functionality

✕ Might not be cost-effective for some businesses 

Zapier

Zapier stands tall as an impressive AI marketing tool that masters the art of automation, acting as the ultimate time-saver for any digital marketing team. Its primary use lies in linking various web applications together for a seamless and custom workflow (called ‘Zaps’), with data easily passing between your most-used online platforms for a ‘hub’ type work experience.

Zapier is renowned for its ability to construct complex, automated sequences across over 3000 applications meaning your CRM can info-share with your email marketing tool, or your social media posts can trigger actions in your project management app. This effortless integration not only streamlines how you work but also allows for more precise targeting in your digital marketing campaigns with fewer human errors so you and your team can focus on the things that really matter in the business.

Pros: 

✓ Supports automation across more than 3000 applications 

✓ Frees up the team to focus on strategic tasks 

✓ Enables the creation of customized and complex automated workflows

✓ Provides excellent customer support and resources 

Cons: 

✕ Can be a learning curve for complex workflows

✕ Occasional sync delays between applications 

✕ Can become costly for extensive use

✕ Premium can fall outside of budget, while the free version may be too simple

Brand24

Looking to expand and manage your social media and online reputation? Brand24 is a social listening and online reputation management tool with state-of-the-art artificial intelligence and is a favored asset for any digital marketing strategy seeking to keep a finger on the pulse of public sentiment. 

Crafted to automatically track and analyze online mentions of your brand across various digital channels, it opens a new avenue of engagement and real-time response to your audience’s concerns or praises, a task that’s never been performed this efficiently before! 

What makes it a leader in the market is its ability to take the data from your online platforms and distill it into high-impact actionable insights that rev up the business’s reputation and place you always ahead of the conversation, guiding your brand’s narrative in the digital ecosystem.

Pros: 

✓ Real-time social media and internet monitoring for mentions

✓ In-depth sentiment analysis for strategic responses 

✓ Identifies influencer opportunities for enhanced outreach 

✓ Intuitive dashboard for easy access to analytics 

✓ Strong competitor analysis capabilities

✓ Allows immediate customer engagement for timely reactions 

Cons: 

✕ Lack of integration with other marketing tools 

✕ Limited capacity for historical data retrieval 

✕ Sentiment analysis may require human verification for accuracy 

✕ High volume of data might need filtration for relevance 

✕ Support response times can be improved.

Conclusion 

From customer data management to content creation and everything in between, digital marketing has never been this exciting or this accessible! 

Now that we’ve journeyed through the best AI marketing tools of 2023, just remember that choosing the best AI marketing tool to conquer your digital marketing strategy should be based on your product offering, your target audience, and the brand image you’re striving to build, and now you have all the details you need to make an informed choice!

It’s clear that AI marketing tools are here to stay, don’t wait to tap into your true business potential! Click here for our downloadable list of exceptional AI tools meticulously handpicked by Online Success Genie and get started. 

The post The Top 12 AI Tools for Digital Marketing in 2023 appeared first on OnlineSuccessGenie.com.

How Generative AI Tools Can Help You (Big Picture)

In this era of information technology, the incorporation of artificial intelligence in most industries has steadily increased, and content generation is no exception.

Effective content creation involves developing unique content that promotes your brand image, is marketable, and meets the demands of current customer trends.

Overseeing all the components of creating successful, authentic content can be challenging.

This is where generative AI tools enter the picture.

Generative AI tools help streamline the creative process, automate routine tasks, and analyze consumer preferences to ensure your content is in demand.

In this article, we will walk you through the benefits of generative AI tools and the best generative AI tools of 2023.

What are Generative AI Tools?

AI generative tools are software that uses natural language processing, various programming languages, neural networks, and machine learning algorithms to detect patterns and process input data to create content.

Generative AI tools employ the power of artificial intelligence to aid in content creation and can generate videos, text, images, and music.

There are many generative AI tools in the market, from text-generative AI tools to image generators, video editing tools, music and design tools, and even text-to-speech conversion tools.

Using a generative AI tool helps content creators automate repetitive parts of the creation process, leaving them with more time to invest in coming up with new and unique ideas. With these tools, companies can simplify their workflow and increase efficiency and productivity.

What are the Benefits of Using Generative AI Tools?

Generative AI tools are vital to streamlining content creation and maximizing your efficiency and productivity as a content creator. Here are some benefits of using AI generative tools to simplify your life as a content creator.

Creating Unique Original Content

As has been mentioned, many different types of generative AI tools exist in the market. AI tools can produce all sorts of original content, from long-form content to meta descriptions, product descriptions, videos, images, code, and even art. With the wide range of media that can be generated, creating unique content has never been easier.

Detecting and Correcting Errors

Generative AI tools are proficient at reviewing your content, whether video or audio files, text, code, or images, for typos, errors, or inappropriate information. AI tools can also check your financial statements to ensure no suspicious activity.

Analyzing Data and Making Predictions

Generative AI tools analyze large volumes of data to recognize patterns and predict future trends. This helps companies make effective, data-driven decisions that drive growth and market success.

Streamlining Communication

Since generative AI tools are well-equipped with natural language processing abilities, they can optimize communication and collaboration between team members. Along with this, generative AI tools can automate language-based tasks like document summarization, leaving users more time to interact and communicate with each other.

Making Content Generation More Time- and Cost-Effective

Generative AI tools can automate repetitive parts of the creation process. This helps companies save money on human resources and ensure their content generation processes operate efficiently.

The Eight Best Generative AI Tools of 2023

ChatGPT

OpenAI’s ChatGPT is one of the most popular generative AI tools today.

With its advanced language model, ChatGPT’s chatbot uses artificial intelligence and machine learning to mimic human dialogue and engage in interactive conversations.

As a free AI generative tool, ChatGPT is widely accessible and easy to use. It is adept at answering all sorts of questions, translating, writing original content based on prompts, and recording and saving all your conversation history.

What makes ChatGPT’s AI-powered interface especially impressive is its ability to learn from past interactions and model communication based on the new data it accumulated.

Developers can easily integrate ChatGPT’s APIs into apps and products. Its AI plugins can also browse the Internet and navigate downloading and uploading content.

Pros:

• Available in over 50 languages, including English, Spanish, Dutch, French, Japanese, and Italian
• Features a user-friendly interface with a robust language model that makes conversations engaging and human
• One of the only free AI generation tools available to the public
• Can use Python to interpret code
• Offers open-domain conversations with conversational context and fluency

Cons:

• The free version glitches at times and may need to be opened in a new window
• Cannot access current events or information after September 2021
• May generate incoherent or inaccurate responses at times

Pricing:

ChatGPT offers an entirely free version. For advanced features, OpenAI launched ChatGPT Plus, a pilot paid plan at $20 per month.

GPT-4

GPT-4 is the newest version of OpenAI’s Large Language Model (LLM), developed after the success of GPT-3 and GPT-3.5.

Compared to its older counterparts, GPT-4 is more innovative and accurate. It also provides users with a safer and more stable interface.

With GPT-4’s extensive database and advanced system, users can address complex problems and generate, edit, and collaborate on creative and technical projects involving writing and coding. GPT-4 accepts image and text inputs and produces concise text outputs.

GPT-4 outperforms ChatGPT on standardized tests and human performance benchmarks, making it a more competent and sophisticated generative AI tool.

Pros:

• Scored highly on standardized tests like the bar exam and AP tests
• Has undergone more thorough safety trials and checks than older generations of Large Language Models
• Offers greater stability than previous versions of GPT
• Available in multiple languages

Cons:

• Image inputs are not yet available for public use
• Answers may show bias at times

Pricing:

GPT-4 offers a free plan and the following two paid models:

• A ‘Prompt’ model at $0.03 per 1,000 tokens
• A ‘Completion’ model at $0.06 per 1,000 tokens

GPT-4’s paid membership amounts to $20 per month.

Murf.AI

Murf.AI is an AI voice-generation tool that uses artificial intelligence to produce premium-quality voiceovers in over 20 different languages and 120 different voices.

With Murf.AI, content creators can produce a realistic, human-sounding voice to edit existing content or create videos and audio files from scratch.

Murf.AI’s text-to-speech conversion feature allows users to edit AI-generated voices easily and efficiently. With Murf.AI, you can forgo the money you would need to spend on hiring voice actors, developing a script, and recording and editing videos.

Murf.AI allows users to control their AI-generated voice’s pitch, volume, speed, and tone and tweak it according to their needs. Murf.AI’s state-of-the-art technology makes finding convincing voices for social media posts a walk in the park.

Pros:

• Highly flexible and customizable, letting you generate male and female voices in different tones, pitches, and volumes
• Lets you edit the speed and quality of your voiceover videos to suit your social media content
• Offers additional voice filters like monster voices and helium voices
• Has a Google Slides add-on feature that lets you incorporate voiceovers into your Google Slides presentations
• Has a powerful data protection and security system in place

Cons:

• AI-generated voices may mispronounce words at times
• Offers limited features and settings

Pricing:

Murf.AI offers a free version with limited features for ten minutes of voice generation and the following three pricing plans:

• A ‘Basic’ plan at $19 per month includes essential features and basic voices
• A ‘Pro’ plan at $26 per month allows you to create high-quality voiceovers
• An ‘Enterprise’ plan at $99 monthly for customization and unlimited access

GitHub Copilot

One of the market’s most popular AI-powered code generators is GitHub Copilot, a collaboration between OpenAI and GitHub.

GitHub Copilot turns natural language into code and supports multiple coding languages such as Python, JavaScript, Go, C++, and TypeScript.

GitHub Copilot provides real-time, large-scale code generation by converting natural language prompts into code, completing codes by analyzing the context, and simplifying content generation.

Featuring highly versatile AI technology, GitHub Copilot can code for individuals and businesses. It offers company-wide policy management and corporate proxy support so that developers can maximize their efficiency and productivity.

Pros:

• Can code in multiple programming languages like Python, JavaScript, Go, C++, and TypeScript
• Works as an extension for Visual Studio Code, Neovim, and JetBrains IDEs
• Features customizable settings that offer coding recommendations based on context and style
• Blocks suggestions matching public code

Cons:

• Offers limited capabilities in supporting users on new APIs, frameworks, or code libraries
• Does not guarantee foolproof code security

Pricing:

GitHub Copilot offers a free version and the following two pricing plans:

• A ‘Team’ plan at $3.67 per user per month
• An ‘Enterprise’ plan at $19.25 per user per month

Synthesia

Synthesia is an AI generative tool specializing in creating and editing video content.

Synthesia’s library of video templates, AI avatars, and voices allows users to turn their scripted prompts into high-quality videos without possessing video equipment or editing skills.

Synthesia features an easy-to-use, intuitive interface ideal for social media content creation, videos relating to marketing campaigns, training, and how-to videos for interested users.

Synthesia offers additional functions like text analysis and editing and text-to-speech conversion. To top it all off, Synthesia provides first-time users with a library of video examples, a Help Center, and Synthesia Academy Tutorials.

Pros:

• Offers over 125 AI avatar characters and over 120 languages and accents
• Lets users create their own AI avatar
• Features an extensive library of pre-built video templates
• Provides integrations with Intercomp, Mindstamp, PowerPoint, WordPress, Vimeo, and HubSpot Knowledge Base
• Includes a screen-recording feature

Cons:

• Digital avatars offer limited movement and gestures.
• Editing videos and captions may take time in scenes that feature a lot of dialogue.

Pricing:

Synthesia offers the following two pricing plans:

• A ‘Personal’ plan at $22.50 per month.
• An ‘Enterprise’ plan that offers flexible pricing based on the features you choose.

DALL-E 2

DALL-E 2 is OpenAI’s newest image and art generation tool.

As a generative AI tool, DALL-E 2 is proficient in producing creative and realistic-looking AI-generated artwork. Users can enter a prompt to create a new image or edit an existing image.

DALL-E 2 converts natural language inputs into high-quality images and art pieces. DALL-E 2’s deep learning algorithms are also more advanced than the previous generation’s, making them better equipped to reject inappropriate inputs and create irrelevant outputs.

DALL-E 2’s ‘Outpainting’ function lets users expand existing images, while its ‘Inpainting’ function makes editing an image easier. With DALL-E 2, developers can experiment with different media to create a unique image.

Pros:

• Features a user-friendly interface that makes image generation easy
• Offers more than four times the resolution DALL-E has
• Safer and more appropriate than older versions
• Can be integrated into apps and software
• Capable of producing realistic and unique images and art pieces

Cons:

• Complex input requests can generate inaccurate images
• The quality of the image varies according to the art style

Pricing:

DALL-E 2 used to offer a free version that is no longer available. The tool is now priced at a credit pricing model where each input text prompt equals one credit. Credits can be bought in blocks of 115, and each block costs $15.

Claude

Anthropic’s Claude is a generative AI tool and chatbot whose design prioritizes customizability, safety, and natural conversation.

Claude’s preferred genre for content creation is comedy, creative writing, and human-like conversations. Claude can store user feedback and adjust its AI-powered interface accordingly.

Claude offers a backend API for professional developers and is part of Notion AI’s foundation. Claude is also available in Slack and provides two versions: Claude Instant and Claude Classic.

In addition to being an AI generative tool, Claude functions as an AI automation tool and can automate workflows and simplify social media managers’ jobs.

Pros:

• Has a larger context window than OpenAI models
• Includes ‘Red-Team Prompts’ that prevent harmful content generation
• Features a multiple-language model
• Proficient in numerous coding languages
• Provides users with detailed explanations in answers

Cons:

• Cannot access the Internet
• Not reliable for fact-based questions

Pricing:

Claude offers the following two pricing plans,

• Claude Instant has a ‘Prompt’ version for $1.63 per 1 million tokens and a ‘Completion’ version for $5.51 per 1 million tokens.
• Claude 2 has a ‘Prompt’ version at $11.02 per 1 million tokens and a ‘Completion’ version at $32.68 per 1 million tokens.

AlphaCode

DeepMind’s AlphaCode is a coding and problem-solving AI generative tool with a transformer-based language model with 41.4 billion parameters.

AlphaCode is well-versed in multiple coding languages, including Python, C++, Ruby, Scala, Java, JavaScript, PHP, Go, C#, and Rust. Using processes like sample generation, clustering, and filtering, AlphaCode can employ the same technical expertise as a human programmer and solve complicated problems.

AlphaCode’s datasets and solutions are available on GitHub, and users can access up to 13,000 example tasks that serve as training data.

AlphaCode is one of the best coding solutions in the market as a generative AI tool, outperforming other tools and human programmers to rank amongst the top 54% in simulated Codeforces competitions.

Pros:

• Boasts powerful programming capabilities and can generate code at rapid rates
• Employs ‘Smart-Filtering’ after large-scale code generation
• Has undergone thorough research, training, and testing
• Can be accessed for free through GitHub

Cons:

• Relies on large data sets and computing power to yield successful results
• Has false positive rates of approximately 4%

Pricing:

AlphaCode is a free, generative AI tool that anyone can use.

Conclusion

Generative AI tools simplify content creation and offer smart solutions that save time and reduce the money spent on human resources.

Investing in a generative AI tool that helps you churn out original content that meets consumer demands is essential to surviving today’s competitive business world.

With the diverse range of available options, picking out a generative AI tool can be overwhelming. But don’t worry; we’ve got you covered.

After having gone through this article, you are equipped with all the information you need to pick out a generative AI tool that meets your content creation needs.

You can click here to get a downloadable list of great AI tools recommended by Online Success Genie.

The post The Eight Best Generative AI Tools of 2023 appeared first on OnlineSuccessGenie.com.

How AI Tools for Recruiting Can Help Your Business (Big Picture)

With the advent of technology, more and more companies are looking to use artificial intelligence to provide smart solutions to complex problems.

One of the fields benefitting from this advancement is recruiting, with hiring teams relying on AI recruiting tools to simplify the recruitment process.

Using AI recruiting tools in their hiring campaigns helps companies sort through multiple candidate profiles, schedule interviews, send customized emails, and track their hiring teams’ performance.

The right AI tool can help refine your recruitment process and launch a successful marketing campaign. In this article, we will walk you through the benefits of using AI recruiting software and the ten best AI recruiting tools of 2023.

What are AI Recruiting Tools?

AI recruiting tools are software that automates job processing, reduces manual work, sources suitable candidates, reviews resumes and mitigates human bias in the recruitment process. These tools include resume screening tools, interview scheduling tools, and chatbots.

AI recruiting software uses machine learning and AI technology to assist hiring managers in the recruitment process. AI recruiting tools are able to automate repetitive parts of the hiring process, leaving job boards with more time to invest in developing relationships with qualified candidates.

AI-powered recruitment tools rely on natural language processing (NLP) features to conduct sentiment analysis and text classification and enhance language understanding.

These tools can also integrate with systems like applicant tracking systems (APS) and calendar systems to streamline the recruiting process and make it more efficient.

The primary reason for incorporating artificial intelligence technology in the recruitment process is to go through large volumes of candidate data and identify the most suitable applicants. In short, AI recruiting tools exist to make hiring easier and more efficient.

What are the Benefits of Using AI Recruiting Tools?

AI recruiting tools are pivotal in simplifying the hiring process and helping talent acquisition teams sift through eligible candidates. Here are some benefits of using AI recruiting software to make your hiring campaign successful.

Increasing Efficiency Through Automation

AI recruiting tools automate repetitive tasks and reduce the need for manual work in the hiring process, making recruiting more efficient and productive. Recruiting tools can schedule interviews, review candidate profiles and resumes, and screen applications, giving recruiters more time to get to know their potential employees.

Improving the Candidate Experience

As AI recruiting tools speed up the hiring process by making it more organized, recruiters can invest more time in building relationships with their candidates. This enhances the candidates’ experience and allows them to resolve any queries.

Providing Enhanced Data Insights and Analytics

AI recruiting software uses NLP and machine learning to review candidate profiles and detect patterns that can be used to draw valuable insights to improve the hiring process. With advanced analytics, AI recruiting tools provide companies with metrics they can track to stay up-to-date on their hiring team’s performance.

Reducing Bias Throughout the Recruitment Process

AI recruiting tools automate candidate screening and are often equipped to eliminate personal details like race, gender, and religion, which can lead to hiring bias. This helps make the recruitment process less subjective and increases its credibility.

The Top 10 AI Recruiting Tools of 2023

Now that we have established the importance of AI recruiting tools let’s take a closer look at some of the best AI recruiting software of 2023.

Manatal

Manatal is one of the best AI recruiting software in the market, featuring an all-in-one intuitive interface that streamlines the hiring process for recruitment agencies, headhunters, and HR departments.

Manatal’s applicant tracking system allows hiring teams to tailor career sites, post job openings across different job boards, and receive applications. With Manatal, you can also upload candidate resumes and automatically add data from their social media accounts.

Boasting an easy-to-use drag-and-drop option, Manatal offers hiring managers customizable talent pipelines that give insight into the recruitment processes on a unified Kanban board.

With personalized analytics dashboards, Manatal enables recruiting teams to keep track of relevant metrics and evaluate potential candidates more effectively.

Manatal’s AI recommendations engine helps simplify the hiring process by scoring applicants’ profiles according to a job’s requirements so that candidate matching becomes easier.

Key Features:

• Enables hiring managers to post jobs across job boards and source candidates from social media platforms like LinkedIn
• Allows you to oversee all your job advertising campaigns from a single platform
• With Manatal, you can enrich candidates’ profiles by automatically retrieving data from their social media accounts
• Manatal’s AI-powered applicant tracking system allows you to create a customizable recruitment pipeline
• Allows you to score candidate profiles based on your job requirements to streamline the screening process
• Offers multiple integrations, including Adobe Sign, Codility, Google Suite, LinkedIn, Mailchimp, and Microsoft 365.

Pros:

• Features an easy-to-navigate interface with a drag-and-drop option
• AI recommendations engine helps make the hiring process more efficient
• Provides a highly customizable solution to your recruitment needs
• Includes a robust security system that ensures your data is protected and privacy is maintained
• Around-the-clock customer support with chat and video call options
• Offers a mobile version

Cons

• Does not have archived profiles show up in your search results
• Chrome extension may lag when searching for candidates
• Does not offer pre-built integration models

Pricing

• 14-day free trial
• A Professional Plan at $15 per user per month
• An Enterprise Plan at $35 per user per month
• A Custom Plan with pricing determined ‘on demand’ after you select the features you want to use

Fetcher

Fetcher is a Cloud-based AI recruiting software that uses AI technology to find the most suitable candidates.

Businesses rely on Fetcher for sourcing, engaging, and hiring candidates for job openings. Fetcher automates candidate screening and sends relevant profiles to hiring managers through a customizable sourcing pipeline.

Fetcher offers a candidate engagement feature that allows you to curate personalized emails for selected job candidates. This feature can be used along with Fetcher’s recruiting CRM to reach out to previously sourced applicants.

Fetcher includes a specialized dashboard that presents analytics that can be used to draw insight into your hiring teams’ performance and efficiency. Fetcher’s dashboard also acts as a unified location for candidate data containing all the information you need about your potential employees in one easy-to-access spot.

Key Features:

• Fetcher features a state-of-the-art candidate-sourcing tool that generates comprehensive candidate profiles that help you stay up-to-date on your applicant pool and encourage diversity in the hiring process.
• Fetcher improves candidate engagement by automating the creation and scheduling of customized emails to selected candidates.
• Fetcher’s analytics dashboard provides valuable data regarding the number of applicants sourced, candidate engagement rate, and diversity statistics.
• Fetcher helps hiring teams speed up the talent acquisition process by providing custom job templates.

Pros:

• Features a user-friendly interface that is easy to navigate
• Offers excellent customer care services
• Integrates with third-party platforms like Teamtailor, Lever, JazzHR, Slack, Greenhouse, Outlook, and Gmail.
• Is one of the most effective candidate-matching and sourcing tools in the market
• Automates the recruitment process and makes it more efficient

Cons:

• Users may struggle to locate email conversations at times
• Requires extensive information input for each candidate matching

Pricing:

• Contact their sales team to hear about their customizable pricing plans

HireVue

HireVue is an AI recruiting software specializing in automating workflows and streamlining high-volume hiring. HireVue uses artificial intelligence to offer solutions regarding video interviewing, interview scheduling, text-powered recruiting, and assessments.

HireVue is a trailblazer in video interviewing and can conduct asynchronous and regular live interviews.

Conducting interviews has never been easier than with HireVue, which lets you take interviews from your mobile phone without downloading a new app.

This AI tool offers a wide range of job-specific interview guides created by organizational psychologists that help you assess your potential hires’ qualifications.

HireVue’s text-based AI hiring assistant makes recruitment more efficient by answering candidates’ questions and guiding them toward their next step in the hiring process.

As a conversational AI recruitment software, HireVue can schedule interviews, manage hiring processes, and help candidates match into a suitable job opening in your company.

Key Features:

• Adept at interview scheduling and can conduct live and on-demand interviews. It is also able to reduce the hiring bias during interviews
• HireVue’s interview builder feature allows talent management teams to develop customized interview questions, templates, and guides
• Helps you calibrate interview scores with their team of organizational psychologists
• Features a text-powered recruitment assistant that converses with candidates to match them to a relevant job
• Automate interview scheduling and set invitations and reminders for hiring events

Pros:

• Helpful in screening a large number of job applications
• Allows users to change the speed of the interview
• Has a fully responsive, around-the-clock customer support
• Features a user-friendly interface
• Offers practice sessions so you can get used to the software

Cons:

• Automated system may make candidates feel like there is a lack of human interaction
• Does not offer a lot of third-party integrations

Pricing:

• Essentials: starts at $35,000 per month for a company of 2,500 to 7,500 employees
• Enterprise: customizable pricing that caters to companies with 7,500 employees

Zoho Recruit

Zoho Recruit is a free AI recruiting platform that features a robust CRM and applicant tracking system.

With its Cloud-based technology, Zoho Recruit can automate sourcing candidates, develop workflows, and screen resumes.

Zoho Recruit has AI chatbots that can communicate with candidates in real time and guide them toward job openings that match their profiles. Additionally, Zoho Recruit’s free plan includes email and interview scheduling, enabling businesses to post job openings across different boards.

Zoho Recruit’s smooth Google integration simplifies the recruitment process, and with support offered in over 26 languages, Zoho can reach out to candidates from diverse backgrounds.

As an AI recruiting software, Zoho Recruit speeds up hiring by providing talent acquisition teams with ready-made templates and up to five customizable templates. In addition to this, Zoho Recruit has a resume search function that makes it easy to sift out relevant candidates.

Key Features:

• Offers robust candidate matching and resume management functions
• Conducts advanced analytics that gives businesses valuable insight into the success of their hiring strategy
• Enables multi-channel communication and allows businesses to make Facebook job postings
• Automates candidate sourcing and job advertising, making hiring more efficient

Pros:

• Offers a free version that anyone can use
• Supports over 26 languages
• Has a transparent pricing system with a 45-day money-back guarantee on paid versions
• Features a user-friendly interface
• Offers a 15-day free trial for its paid plans

Cons:

• Offers 8/5 customer support instead of 24/5
• The free version has a limited storage space of 256MB

Pricing:

• Zoho Recruit offers a free version
• Standard Plan: $25 per user per month, billed annually
• Professional Plan: $50 per user per month, billed annually
• Enterprise Plan: $75 per user per month, billed annually

Findem

Findem is an AI recruiting software that excels at finding and hiring suitable candidates through a large pool of applicants and providing companies with detailed workforce analytics.

It uses artificial intelligence to find the best candidates with relevant qualifications. It uses filters that help sift out applicants according to a company’s technical and social criteria for quality candidates.

After screening candidates, Findem reaches out to shortlisted applicants via automated email responses and sets up an efficient hiring channel for recruiters that manages the talent acquisition process from searching for candidates to their eventual hiring.

Findem also boasts powerful analytics tools that include a funnel analytics dashboard, which provides hiring managers with valuable insights regarding the success of their recruitment campaigns, helping them make well-informed, data-driven decisions in the future.

Key Features:

• ‘Attribute-based Search’ helps identify the most suitable candidates according to a company’s specific criteria
• Curates detailed candidate profiles, providing hiring managers with all the information they need to assess a candidate
• ‘Tunnel Funnel Analytics’ feature generates reports containing valuable data on a business’s hiring campaign
• ‘Sourcing Accelerator’ comprises a sourcing expert working with recruiting agents and hiring managers to launch talent searches, email campaigns, and engage with candidates
• Enables hiring teams to curate highly personalized email campaigns for shortlisted campaigns

Pros:

• Features a personal customer service manager for each new client to ensure that the onboarding process runs smoothly
• Has a network of sourcing experts that work to find you suitable candidates
• Allows you to run outbound recruiting campaigns
• Features an easy-to-use interface
• Automates and simplifies hiring processes

Cons:

• May be slow in adding new LinkedIn accounts to candidate profiles
• Not ideal for recruiting hourly-wage workers

Pricing:

• Findem does not offer fixed pricing plans. To gain more information regarding their pricing structure, you need to reach out to their sales team and request a demo after providing information regarding the scale of your operations.

Humanly

Humanly is an AI recruiting tool with a chatbot that focuses on automating repetitive hiring tasks while maintaining the element of human interaction in its recruitment campaigns.

With Humanly’s conversational AI, you can make screening and scheduling easy for your recruitment team. Additionally, Humanly automates data syncing to your ATS, reducing the need for manual work and making the hiring process more efficient.

Humanly uses data from your talent acquisition process to constantly improve candidate screening abilities, making it easier for you to find the right fit for your company.

Its ability to integrate into an existing hiring process makes it able to improve the candidate experience and respond to customer concerns in real time.

Key Features:

• Streamlines the recruiting process and checks references simultaneously, ensuring maximum efficiency
• Creates automated workflows that can smoothly integrate with a company’s ATS and HRIS
• Improves the candidates’ experience and enhances your company’s brand image
• Helps companies establish stronger, more authentic relationships with their candidates through conversational AI

Pros:

• Features an intuitive and user-friendly platform
• Has an excellent customer support team
• Creates a customizable and interactive experience for customers
• Makes interview scheduling more efficient

Cons:

• Users may feel that they are not able to make quick changes to the chatbot feature
• Some recruiters may face issues texting the Humanly link to candidates

Pricing:

• Contact their sales team for more information about their pricing structure

Eightfold

Eightfold is a popular AI recruitment software that is an all-in-one platform for hiring, retaining, and growing a diversified labor force.

With Eightfold, employers can enjoy a holistic view of each candidate and job, making them better equipped to decide who to recruit, retain, or promote.

As an AI recruiting software, Eightfold uses artificial intelligence and machine learning technology to help companies match candidates to relevant job postings based on their credentials. Eightfold enables companies to reach out to matched applicants and invite them to apply for jobs.

This tool provides companies with customizable hiring pipelines that simplify recruitment and make hiring more efficient. It also removes the element of human bias by protecting job seekers’ personal information.

Key Features:

• Includes a “Talent Flex” feature that can be used to connect potential job candidates to recruiters
• AI-powered “Career Site” helps companies post jobs and hire, retain, and grow their labor force
• Provides employers with detailed analytics regarding the performance of each potential candidate and employee, giving companies the information they need to make data-driven decisions regarding hiring, retaining, and promoting workers
• “Talent Upskilling” feature helps companies evaluate their employees’ skills and provides them with resources to improve their performance after identifying weak links

Pros:

• Filters candidates based on experience or salary range so that you see applicants that match your hiring criteria
• Promotes workforce diversity by removing candidates’ personal information
• Features an in-built CRM to store, retain, and manage potential candidates and current employees’ data
• Easy-to-use interface
• Smooth and efficient referral process

Cons:

• Hiring managers cannot leave notes on candidates’ profiles, which may cause inconvenience
• Offers a mobile version for employees, but not hiring managers and recruiters
• Does not search for candidates outside its database

Pricing:

• Contact their sales team for pricing

SeekOut

SeekOut is one of the first candidate-sourcing AI tools in the market, with a longstanding history of making recruiting easy and efficient for companies across the globe.

With SeekOut, you can use ‘PowerFilters,’ to build personalized boolean searches or its ‘AI Robot’ to review as many as 500 million candidate profiles and sort them based on skills, qualifications, and experience.

SeekOut also offers a free Chrome extension, allowing companies to search and match candidates to relevant positions. SeekOut’s search function is especially powerful because it can access external and SeekOut databases.

SeekOut combines information to create an extensive candidate profile that gives employers a three-dimensional outlook on a candidate, making it easier to make successful hiring decisions.

Key Features:

• Allows users to make customizable Boolean strings that can be used to get specific search results
• Offers “Clone Searches” that will enable you to look for candidates similar to a particular profile
• Offers integrations with HR and recruiting tools like Avature, Beamery, Bullhorn, Greenhouse, Lever, SmartRecruiters, Gem, Workday, and Jobvite
• Talent analytics provide companies with valuable insights regarding their hiring strategy and the candidates’ profiles to make successful, data-driven decisions

Pros:

• Sources candidate profiles from a wide range of external databases
• Offers highly versatile filters
• Provides excellent customer service
• Share candidate information with hiring managers in real-time
• Chrome extension makes the search function more effective

Cons:

• Searches mainly cater toward US and Canada-based candidates
• Users may encounter glitches or lags between candidates’ information from a source and when it appears on the platform

Pricing:

• Contact their sales team for pricing

TalentReef

TalentReef is an AI recruiting software that focuses on streamlining the talent acquisition process and making it more efficient.

TalentReef uses AI technology to automate repetitive tasks, making workflows simpler and less time-consuming. Its Applicant Tracking System can store all your candidate data in one location.

With its automatic ranking system, TalentReef organizes candidate profiles based on their qualifications, skills, and experience, making it easy for recruiters to find the perfect fit for their company. Talent Reef’s talent management platform specializes in location-based, high-volume hiring.

As a talent intelligence platform, TalentReef optimizes the recruitment process, removing obstacles for recruiting agents and candidates so that both parties can make decisions more efficiently and successfully.

Key Features:

• Includes chat applications that ensure smooth communication with candidates and help answer any queries they would have in the hiring process
• Offers SMS management and branded career site pages for effective talent management
• Job boards and applicant search and tracking options help give companies a holistic view of their applicant pool, which makes candidate matching more successful
• Includes reporting and analytics tools that help companies gauge the effectiveness of their hiring campaigns

Pros:

• Offers personalizable workflows and templates
• Automates the hiring process through artificial intelligence, making it more efficient
• Offers recruiting and talent management in one location
• Easy-to-navigate interface

Cons:

• May not be the best option for salaried workers
• Customer service may be slow at times

Pricing:

• Contact their sales team for pricing

AmazingHiring

AmazingHiring is an AI recruiting platform designed to help your company’s talent acquisition team find and match candidates to suitable positions in your team.

The tool collects job seekers’ data from over 70 sources and uses AI technology to sort candidates according to their technical skills, qualifications, and experience. The platform also allows users to search for candidates manually using boolean operators.

With AmazingHiring, recruiters can organize their workflows by pooling candidate data into designated folders and sending personalized emails to shortlisted applicants.

This tech hiring platform provides companies with analytics and metrics to keep track of their hiring teams’ progress and stay up-to-date with the best candidates for their companies.

Key Features:

• Reviews candidate resumes and links them to their social media accounts
• Extensive search filters make sourcing candidates easy and efficient
• Can find applicants’ email addresses even if they are not mentioned on their LinkedIn profiles.
• Companies can set up an email sequence to send bulk emails

Pros:

• Makes candidate searching easy
• Features an intuitive, easy-to-use interface
• Has AI algorithms that pre-screen and evaluate your search criteria
• Integrates with your ATS and Outlook 365

Cons:

• Users may encounter delayed or missing profiles at times
• Does not let you contact candidates directly from its system

Pricing:

• Flexible pricing that varies according to the number of licenses you purchase

Conclusion

With the advancement of technology, using AI recruiting tools to enhance your hiring scheme is quickly becoming the norm.

Investing in powerful AI recruiting software that helps you hire employees that fit your company is pivotal to surviving in this competitive business world.

With the wide range of available options, choosing an AI tool can seem overwhelming, but don’t worry, we’ve got you covered. After having gone through this article, you are equipped with all the information you need to pick out an AI recruiting tool that meets your hiring needs.

You can click here to get a downloadable list of great AI tools recommended by Online Success Genie.

The post A Complete Guide to the Top 10 AI Tools for Recruiting in 2023 appeared first on OnlineSuccessGenie.com.

2023’s best business development software are transforming business operations, leaving old methods behind and making room for even higher impact business development processes that we guarantee your development team will thank you for.

From improving your sales team’s performance or revamping your strategic planning, these tools hold the key.

Interested in taking your business operations to the next level? In this article, we deep-dive into the best business development tools, their benefits, and everything you need to know to start transforming your business development strategy to drive growth in all new ways.

What are Business Development Tools?

Aimed at being a “super solution,” business development tools are software designed to increase efficiency, manage projects and data, and seamlessly allow all departments to interconnect their work to achieve business goals.

Businesses are as unique as a fingerprint, and each comes with their own challenges and pain points – meaning there has been a wide range of business development software. 

Business development software isn’t a one-size fits all solution. With every business having their unique needs and challenges, developers have honed in to build business development tools to fill the gaps. The best business development software can be categorized into the following types of solutions. 

Prospecting Business Development Tools

With a focus on empowering the sales team to find potential customers and automate sales workflows, this is a great software solution to boost productivity. It’s renowned for saving time and amazing Return On Investment (ROI). 

CRM Business Development Tools

A CRM (Customer Relationship Management) tool is the bread and butter of millions of businesses around the globe. Its primary focus is a hub for sales, marketing, and customer support teams. It gives crucial access to essential customer contact information, sales records and new opportunities, track customer touchpoints and manage marketing campaigns, and keep electronic records of vital customer documents on file.

Email Outreach Business Development Tools

Sending a high volume of emails? Email outreach tools might be exactly the business development solution you need. Seamlessly and easily, your sales and marketing team can collaborate to create personalized emails for targeted audiences, send bulk emails, schedule, and even automate recurring emails to ensure you never miss a sales opportunity!

Cold Calling Business Development Tools

Business development tools are designed to ramp up lead generation efforts by making it easier to increase call volumes. The team will love the click-to-call, auto-dialers, and call recording features to ensure smooth customer interactions and achieve higher results. 

Marketing Automation Business Development Tools

Marketing teams everywhere have been hailing this business development tool for its ability to manage marketing campaigns like a dream, whip up effective landing pages in minutes, and automate repetitive and tedious tasks for the ultimate efficiency and convenience.

Project Management Business Development Tools

Help the team stay on top of projects and tasks, no matter the stage, by integrating a project management business development tool. Everyone can benefit from easy and accurate time tracking, enhanced team collaboration, customizable reports, file sharing, and more with this popular business development software solution. 

While on the surface, you may question why there are multiple categories. Having the business development solutions categorized by their function comes as a benefit, allowing for business development software to be fit for purpose and not overly complicated by trying to overcrowd the capacity of one tool. 

Understanding your business’s unique conditions will ensure you don’t miss the mark when choosing from even the best business development software on the market.

What are the Benefits of Using Business Development Tools?

In today’s online space, businesses are constantly evolving, and that means a successful business development strategy does too. With 2023’s best business development software, you can be sure that you’re staying with the times for the most effective and efficient business development processes to achieve the bottom line of your dreams.

So what exactly is achievable when you integrate the right sales team and business development software? 

Efficiency Through Automation

Reduce the time spent on repetitive tasks by automating them! Whether it’s sending out routine emails, managing social media posts, or tracking prospect engagement, updating the business development process with automation frees up your team’s time, allowing them to focus on what truly matters – driving growth.

More Accurate Decision-Making

Integrate your business development tool with your tech stack to benefit from real-time insights and data so you can make evidence-based decisions promptly, forecast and predict business in the future, and foster agility, responsiveness, and risk mitigration in your business operations.

Improved Workflow Efficiency

From managing customer relationships and scheduling appointments to coordinating team communication and tasks, business development tools will have your workflow so streamlined that you won’t know how you got along without them. 

The smooth collaboration across different departments is sure to improve overall productivity and lead to happier employees, and faster and more effective outputs, which creates a ripple effect for an impressive bottom line. 

Enhanced Time Management

With business development tools, every minute is accounted for. Time management tools and features ensure your team is focused on tasks that matter most, keeping projects on track or even integrating with accounting workflows for billable hourly rates.

What to Look for in Business Development Tools?

Choosing the right business development tool has been proven to be a catalyst for business growth, but with so many options available, it’s easy to get overwhelmed or to choose the wrong SaaS (software as a service) for your business goals. 

Our experts have spoken, and these are the top tips on what to look for to see if one of the best business development tools on the market is actually the best tool for your business.

Price

It’s essential to understand what is a comfortable rate for you to spend. While business development tools are proven to ignite results, it’s not a magic wand. The most expensive option doesn’t always mean it’s the best for your business’s size, challenge, or goals.

Ease of Use

With “easy” and “intuitive” being buzzwords in business, anything holding those labels can be overlooked when it comes to validating if it’s actually true. These terms are subjective and will also depend on what tools your team is used to working with. The best business development software will be one that your particular team will find ease in learning, navigating, and collaborating through, saving you a lot of headaches, time, and training.

Automation Capability

In 2023, it’s arguable if a business development tool boasts efficiency if it doesn’t have the capability to take on redundant and monotonous tasks. A software solution that takes these off your staff’s plate is key to ensuring that your prized employees spend their valuable time focused on strategy and revenue-generative tasks. 

Features

It can be easy to get swept away with flashy marketing tactics behind some of the big and pricey business development tools and lose focus on the key features you need to propel your business to the next level. We recommend keeping a list of “Must Haves” and a “Wish List” so you can decide if the business development software you’re looking at is a good fit (or just employs a fantastic marketing team!). 

Customer Support

Sometimes, even with the best tools, you hit a snag! Having access to reliable customer support teams and resources can mean less interruption to your business operations, so you can rest assured you’re always able to maximize your team’s efforts.

What are the Best Business Development Tools of 2023?

LinkedIn Sales Navigator

What if we told you that you could reach decision-makers even faster and land sales up to 42% larger just by integrating this one business development tool into your workflow? Well, you can! 

With LinkedIn Sales Navigator, your team can access advanced search and filter features that allows you to zone in on the right buyers and understand vital insights to engage with personalized outreach. The result? The sales navigator turns the largest professional networking platform into a sales team’s heaven!

Businesses will love the one-of-a-kind, advanced lead recommendation engine that spotlights the most promising leads effortlessly. And the real-time updates on prospects’ activities or InMail messaging for direct communication aren’t bad perks, either. 

Benefits of LinkedIn Sales Navigator

✓ Advanced Search functions on one of the biggest professional networks

✓ Real-time sales insights 

✓ Seamless integrations 

✓ InMail messaging to speak directly with clients

✓ Finds high-quality leads faster

HubSpot Marketing Hub

HubSpot Marketing Hub has a name for itself globally, and it’s not hard to see why. This all-in-one inbound marketing platform intertwines a range of business development tools for tasks like email marketing, SEO, marketing automation, landing pages, analytics, social media, and blogging to ensure businesses are getting the best bang for their buck. 

The integrations are seamless, and the customer service and resources are renowned. One of the best parts is that HubSpot offers other Hubs than just marketing, so you can even extend this to feature a comprehensive suite of tools across every aspect of the business. 

Benefits of HubSpot Marketing Hub

✓ Full suite of marketing tools 

✓ Strong lead management and nurturing 

✓ Extensive analytics for informed decisions 

✓ Easy and extensive integrations

✓ Built-in CRM and sales functions

Trello

With one of the most user-friendly interfaces, Trello is the go-to business development tool for project managers across the web. It’s as simple as dragging and dropping for the most organized and impactful workflows possible.

Users can create boards for projects (or clients) and cards for tasks, which can be moved, tagged, and edited and even commented on. It’s highly visual and makes it popular among both technical and non-technical teams for a snapshot of exactly where everything is, no matter its stage. 

Benefits of Trello

✓ User-friendly project management 

✓ Visual, card-based task organization 

✓ Good collaboration features 

✓ Client facing boards and communication options

✓ Compatible with numerous productivity tools 

✓ Free tier offers a good set of features

Calendly

You’ll never be double booked again! Calendly is making waves in the industry as a business development tool that changes the way we book meetings – and we all know there will be meetings. With the seamless integration, time-zone detection, and availability checker, you not only avoid the back-and-forth associated with scheduling but streamline the team’s admin tasks to ensure they have more time for revenue-generating projects. 

Benefits of Calendly

✓ Streamlines scheduling

✓ Integrates seamlessly with popular meeting platforms 

✓ Time-zone detection for global teams 

✓ Intuitive & easy to use

✓ Allows for buffer time between meetings

Pipedrive

Designed around activity-based selling, Pipedrive is a customer relationship management (CRM) business development tool known to get more out of the sales team!

From visualizing the sales processes with customizable workflows, to automatically tracking revenue, communication, and task progress, Pipedrive has a proven approach that emphasizes all sales actions so you can get more done with less effort. 

Benefits of Pipedrive

✓ Intuitive, user-friendly interface 

✓ Customizable sales pipelines 

✓ Convenient and efficient mobile app 

✓ Automated admin tasks 

✓ Seamless integration with popular platforms

Hunter.io

Looking to reach out to potential clients, partners, or hires but don’t know where to start? Hunter.io takes the guesswork out of finding the right person and promptly matches you with their contact information so you can start having impactful conversations even sooner.

Its large database of publicly available contact details ensures you are maximizing your Sales team’s business development software while staying compliant with GDPR and other data regulations. Sales teams will especially love that, next to its competitors, it can even verify email addresses in bulk and suggests the most likely email format if an exact match isn’t found.

Benefits of Hunter.io

✓ Amplified cold outreach and lead generation results

✓ Accurate email finder and verifier 

✓ Bulk email verification feature 

✓ Chrome extension available 

✓ Quick and easy with limited learning curve

GoTo

GoTo is a business development tool designed to make remote collaboration easy! It offers a suite of unified communication and collaboration tools that support online meetings, webinars, voice integrations, and training sessions, perfect for getting the most of your team in our post-covid19 work structures.

GoTo’s uniqueness lies in its huge range of features: HD video conferencing, mobile meeting access, and integrated scheduling with calendars and analytical tools to help you measure and enhance team engagement for a buzzing work culture, even when it’s online!

Benefits of GotTo

✓ Access to GoToMeeting, GoToWebinar, GoToConnect, and GoToTraining

✓ Minimal learning curve

✓ Convenient and efficient mobile app 

✓ Supports high-capacity meetings and webinars without issue

✓ Robust security features

Slack

Instant messenger meets business with Slack’s renowned communication and collaboration tool. Making ‘best business development software’ lists across the internet, Slack has revolutionized the workflows of thousands of businesses, making communication, file sharing, and tool integration as easy as hopping into an instant messenger. 

Businesses can create custom channels to segment conversations by topic, project, or team (and even invite clients to the conversations) to keep discussions organized and accessible as a central hub of the business – no matter if you’re sitting in the office or working from home. 

Pro tip: Slack’s seamless integration with other highly rated business development tools (think Google Drive, Trello, Zoom, and more) means you can mix and match tools for a business development process guaranteed to maximize your results.

Benefits of Slack

✓ Engaging and Intuitive user interface 

✓ Robust integration with other tools 

✓ Create a communication ‘hub’ for a virtual office feel 

✓ Supports video calls and screen sharing 

✓ Convenient mobile app 

QuickMail

What if you could get 2x more replies to your cold email outreach? QuickMail makes it possible! This business development tool is designed to get you better results by automating and scaling your email campaigns, increasing their reach and time efficiency. 

Want to send personalized emails to targeted prospects automatically that don’t get stuck in spam? What about automated follow-ups? Quickmail makes it easy, leading to more effective outreach and improved response rates. You can rest easy knowing you’ve maximized your efforts and no lead is forgotten. 

Benefits of QuickMail

✓ Hyper-personalized & targeted email personalization campaigns

✓ Automated follow-ups to maximize engaged audiences 

✓ Built-in spam test, maintaining your brand’s reputation

✓ Advanced campaign tracking and analytics 

✓ Supports A/B testing

Sync

Looking for a convenient and secure Business development tool allowing you to securely store, share, and access your files from everywhere? Sync is a premium cloud storage service hinging on providing the utmost secure, private file solutions. 

What sets Sync apart from other file solutions on the market is its uncompromising focus on security with zero-knowledge encryption that guarantees absolute data privacy, including secure links and robust user permission controls, and best of all, a convenient addition to an integral aspect of business workflow. 

Benefits of Sync

✓ Exceptional data encryption and security measures

✓ No file size limits

✓ Intuitive and user-friendly interface 

✓ Free plan offer is impressive

Conclusion 

From high-performing CRMs to business development tools crafted so you never miss a meeting, we’re confident, no matter what type of business you have, that our handpicked Top Ten Business Development Tools list has a solution to take your commercial goals to an all-new level. 

Remember that no expert is as good as the expert of your very own business – you! Finding the perfect tool should be less about chasing the latest trends and more about understanding and implementing the best business development tools to meet your unique business needs, goals, and challenges in order to reach your greatest potential!

Want even more ways to Do More. Earn More. Save More? 

Check out these great articles: Top 10 Web Scraping Tools & Digital Tools for Businesses, or get in touch to find out how Sheets Genie can have your business the most productive it’s ever been!

The post The Ten Best Business Development Tools to Grow Your Business appeared first on OnlineSuccessGenie.com.

After all, in this modern age of technology, artificial intelligence and machine learning have integrated into most industries, offering intelligent solutions to challenging problems and simplifying complex tasks.

The finance and business world is no exception to this AI revolution, and recent years have seen an increase in the use of AI-powered tools by financial professionals. With the right AI tool, businesses can streamline their finance management, organize their transactions, and increase their sales and growth.

In this article, we will walk you through the benefits of using AI solutions to handle your financial concerns and the best AI finance tools of 2023.

What are AI Finance Tools?

AI finance tools are software used to automate processes in the finance industry and reduce manual work.

AI tools for finance use artificial intelligence and machine learning technologies for financial data analysis, budgeting, forecasting, performance tracking, accounting, tax work, and decision-making.

AI-powered tools analyze consumer behavior and market trends to provide insights that can help finance professionals develop a successful economic strategy and make data-driven decisions that lead to better financial outcomes.

Using neural networks and deep learning technology, AI and machine learning tools mimic human behavior and cognitive processing. These tools can automate mundane tasks by simulating human decision-making, which helps financial professionals save valuable time and make financial management more efficient.

What are the Benefits of Using AI Finance Tools?

Artificial intelligence in finance is transforming the way individuals and businesses can manage their money and assets. AI tools help streamline processes within the finance industry and provide companies with the data they need to make well-informed decisions.

AI-powered tools make it easier for financial professionals to navigate a heavy workload, manage risk, detect fraudulent activity, and ensure that business transactions occur smoothly.

Here is a compilation of the benefits of incorporating AI tools in your finance management practices.

Efficiency Through Automation

AI tools use data to automate routine tasks, which helps save time and cuts down on human labor, making financial management more efficient and error-free. With AI models automating repetitive operations, finance professionals can invest more time and effort into innovating their services and enhancing the clients’ experience.

More Accurate Decision-Making

AI tools can process large volumes of financial data and run analyses to provide valuable insights by finding patterns that would go unrecognized by humans. Using AI finance tools to organize their operations helps businesses make strategic decisions that play a crucial role in driving sales and growth.

Product and Service Development Innovation

Since AI tools can assess large volumes of data, they are well-equipped to make meaningful innovations in products and services. With the information provided by artificial intelligence, companies can ensure that they remain ahead of the market trends and do not lose out to their competitors.

Faster Workflow

AI finance tools speed up workflow by automating mundane tasks and reducing manual work. As AI tools generate insights faster, they are more helpful in helping business owners make accurate financial decisions, predict and manage risks, reduce errors, and make finance management more effective.

The Top 10 AI Finance Tools of 2023

Now that we’ve established the importance of AI finance tools, let’s take a closer look at some of the best AI tools of 2023 that are making waves in the finance industry.

Nanonets Flow

Nanonets Flow is a state-of-the-art AI-powered platform that utilizes artificial intelligence to streamline finance tasks and make life easier for finance professionals.

With advanced machine learning and data analysis features, Nanonets Flow automates routine tasks. It also simplifies complex processes, giving financial institutions the time they need for strategic decision-making that grows their business.

One of the assets of Nanonets Flow is its ability to sift between structured and unstructured data and extract relevant information from documents like receipts, invoices, and bank statements.

Nanonets Flow’s innovative OCR (Optical Character Recognition) and natural language processing technology allow it to accurately extract, collect, and organize financial data, which saves time and reduces the human errors involved in manual data entry.

Pros:

• Data can be exported in a comprehensive CSV file.
• Features text extraction and document conversion
• Offers around-the-clock customer support
• Integrates with existing financial systems and accounting software
• Processes invoice ten times faster than other platforms

Cons:

• Annotation may be time-consuming
• The platform faces occasional glitches.

Pricing:

Nanonets Flow offers free and customizable paid versions where the price varies according to your chosen features. Nanonets Flow also provides a ‘Pro’ plan starting at $499+ monthly.

Range

Range is an AI-powered fintech company that caters its financial management services to millennials.

As a financial advisor, Range gives individuals financial advice regarding investment opportunities, risk management, tax, estate planning, and insurance. Range uses machine learning algorithms to customize services to your income, debt, and credit scoring.

Range is popular among finance professionals for its data analysis abilities that help enhance the client’s experience and streamline finance management.

Range helps you develop effective financial plans by featuring one-on-one sessions with certified financial advisors within one week. Range’s finance teams include professionals from top-ranking companies like Amazon, Google, and Citi, providing the insight you need to bring your finance game to the next level.

Pros:

• Features a user-friendly interface that is easy to navigate
• Provides around-the-clock customer support
• Offers customizable DIY money management tools
• Provides one-on-one sessions with experienced finance advisors

Cons:

• The software may face liability issues.
•  Range is a membership program that does not offer a free version.

Pricing:

Range offers two pricing plans, which are as follows:

• A ‘Premium’ plan at $2,400 per year
• A ‘Platinum’ plan at $4,800 per year.

Domo

With its establishment in 2010, Domo is one of the first data analysis and integration tools in the market and has been popular in the finance industry for over ten years.

Domo specializes in integrating data from different sources into one comprehensive dashboard for business decision-makers.

Domo’s mission is to overcome the challenges of outdated and difficult-to-share information by automating its collection in a unified dashboard. With Domo, finance teams can extract data from Excel, Salesforce, Workday, and countless other platforms and finance tools.

As a pioneer in artificial intelligence, Domo uses its AI and machine learning technology to aid finance professionals in making informed decisions by providing accurate real-time data.

Domo’s strength lies in the fact that it is a connector of data, not a generator. This means its AI services will not replace human employees but will assist them in making successful financial decisions.

Pros:

• Offers great functionality and data representation
• The ‘Run Dataflow’ feature makes navigating large volumes of data easy and efficient.
• Offers online training materials
• Offers easy solutions to integrate data and build dashboards

Cons:

• Customer support may not always be responsive.
• The system may face occasional glitches.

Pricing:

Domo offers customizable pricing plans that vary depending on the volume of data being processed and the number of users.

Planful Predict

Planful Predict is an AI finance management tool that helps CFOs and CEOs make successful decisions by quickly providing accurate data.

Planful Predict combines conventional data integration tools with AI-powered analysis services to provide insights that can be used to increase sales and drive growth.

With its AI data analysis tool, ‘Predict,’ Planful Predict can show financial organizations their weak spots, allowing them to organize their time and resources to overcome potential obstacles and maximize efficiency.

Planful Predict’s services cater to finance professionals in charge of making core decisions. This AI tool may not be well-suited to employees who enter financial data into spreadsheets, as it can automate this process and take over their job.

Pros:

• Transmits data in real-time
• Features an easy-to-navigate interface
• Equipped to integrate financial documents directly with system data
• Provides excellent customer service

Cons:

• It may be difficult to set up a report template.
• Collaboration can be challenging as individual models need to be updated online.

Pricing:

Planful Predict is part of Planful’s software. The individual pricing is not reported on the website, but you can access customized quotes.

Rebank

Rebank is an AI-powered finance and legal database that caters to companies dealing with multiple currencies and countries.

Rebank’s AI tool categorizes transactions according to country and currency to ensure that the finance and tax regulations dealing with international trade are met.

Along with automating transactions, Rebank also acts as a transfer tool and is equipped to transfer money, inventory, and other assets by generating transfer agreements, loan agreements, local tax documents, and other needed materials.

With Rebank, you can rest assured that all your financial documents are legally compliant with the countries involved. This is especially useful for small businesses that cannot afford an international lawyer to ensure their transactions meet the required legalities.

Rebank features a robust security system that entails multi-factor authentication and several layers of data encryption to protect its users’ information and privacy. This makes Rebank a popular AI tool as users’ sensitive financial data remains secure.

Pros:

• Allows you to manage finances in multiple bank accounts in different countries.
• It boasts an easy-to-use interface.
• Features a robust security system that ensures data protection
• Offers powerful and flexible features
• It saves you time and money spent on hiring a lawyer.

Cons:

• Processing multiple payments simultaneously may be challenging.
• Tracking the history of large volumes of transaction data may be slow.

Pricing:

Rebank offers a free version and the following paid plans:

• A ‘Startup’ plan at $60 per month
• A ‘ Growth’ plan at $260 per month

Datarails

Datarails is an AI-powered finance tool well-known for automating manual tasks and allowing finance professionals to invest more time and energy into developing effective business strategies that help grow their companies.

With FP&A Genius, the ChatGPT-like AI chatbot, Datarails can automate routine tasks in the financial industry and provide businesses with real-time data so that they can make well-informed decisions.

FP&A Genius condenses an organization’s financial integrations and data sources into one centralized location, which helps make finance professionals’ jobs easier. Along with this, FP&A Genius also generates visuals and dashboards that make data presentation comprehensive.

Unlike other AI chatbots, the data points retrieved from FP&A Genius come from reliable sources, which means they can be used to make accurate, data-driven decisions.

Pros:

• Financial data from different files are accessible from their cloud to other files.
• Features an easy-to-use interface
• Offers around-the-clock customer support
• Uses aesthetically pleasing dashboards for reporting data

Cons:

• It does not provide a smooth integration with QuickBooks Desktop.
• Longer, more complex data implementation risks more errors.

Pricing:

Datarails FP&A Genius is part of the Datarails package, and the pricing is customized according to each user’s needs.

Alpaca

Alpaca is an AI-powered stock trading platform that uses artificial intelligence to analyze data and provide meaningful insights on current market trends.

As an AI-driven stock and crypto trading API, Alpaca uses deep learning technology and efficient data storage to help financial professionals make successful investments that lead to their business’s growth.

Alpaca’s trading app is compatible with multiple cryptocurrencies, making it highly flexible as it allows users to loan assets to different investors in return for lending fees and rewards.

Alpaca is popular for its commission-free AI model that helps traders and investors cut down on extra fees and makes stock trading more economical for first-time investors.

Pros:

• Features a user-friendly API
• Offers commission-free trading
• Provides free data through third-party vendors
• Includes a powerful charting toolset

Cons:

• Customer support is restricted to email correspondence.
• Provides limited withdrawal and deposit options

Pricing:

Alpaca’s pricing varies depending on the value of stocks and crypto you are trading.

AlphaSense

AlphaSense is an AI-driven search engine for financial institutions like banks, investment companies, and Fortune 500 organizations.

AlphaSense uses natural language processing to analyze relevant information from documents, articles, files, transcripts, and the news to stay up to date with market trends in finance and business. This data draws meaningful insights that help companies to make successful decisions.

Although AlphaSense is helpful to all finance professionals, it is especially important for brokers as it gives them access to SEC and global files. This helps them obtain call transcripts, press releases, and data regarding private and public companies.

With its ability to track market forces and monitor competitor firms, AlphaSense is the perfect tool for financial service organizations looking to make their business operations more efficient and develop successful investment plans.

Pros:

• Can go through large amounts of data sources
• Highlights keywords to save time and effort
• It has a user-friendly interface.
• Quickly scans analyst research reports
• Provides resources and data to conduct competitor analysis

Cons:

• Some data sources may not be that reliable.
• It may generate a few irrelevant search results at times.

Pricing:

AlphaSense offers customizable pricing with flexible subscriptions based on your team size and content needs.

Conclusion

As artificial intelligence technologies continue to revolutionize different industries, the importance of AI tools in finance management is also expected to rise. Investing in a powerful AI tool that addresses your financial concerns is vital to adapting to this change and maintaining your competitive edge.

With the wide range of options, picking out an AI tool can be overwhelming. But don’t worry; we’ve got you covered.

After having gone through this article, you have all the information you need to pick out the AI tool that meets your financial management needs.

You can click here to get a downloadable list of great AI tools recommended by Online Success Genie.

The post Complete Guide to the Best AI Finance Tools of 2023 appeared first on OnlineSuccessGenie.com.

In today’s fiercely competitive market, where more and more people turn to online purchases, artificial intelligence in e-commerce is more impactful than ever. 

Whether it’s to create captivating content in minutes, personalize the user experience with AI-driven product recommendations and other personalizations crafted to convert and deliver exceptional customer success, AI-based inventory management, or even e-commerce automation solutions, you are sure to fall in love with our top 10 AI tools. 

What Makes AI Tools For E-Commerce So Useful 

Artificial intelligence is a major buzzword right now, so it’s easy for busy businesses to assume it’s a fad and continue on with business as usual, but AI is making major waves for a reason: Its usefulness. 

So what can you expect from integrating AI for online retail? 

Content that Gets Results

Take the burden of content creation off your shoulders. Drop in an idea and what you want delivered, and in minutes, you can have optimized content. 

From compelling copy to eye-catching product images, AI tools analyze previous performance data and customer engagement levels to churn out high-quality content that resonates with your audience on a deeper level. AI reduces the time and resources you typically spend on content creation and allows you to broaden your online footprint across platforms with ease. 

Personalized shopping experiences 

AI-powered e-commerce tools have revolutionized the online shopping world, allowing for personalizations at a scale that simply couldn’t be accomplished in the past. 

Intelligent e-commerce tools can now seamlessly integrate with your CRM system to accurately and efficiently track your customers’ shopping habits, preferences, and demographics, allowing you to offer targeted promotions, recommendations, or messaging that speaks to your customer’s desires like never before. 

Can you imagine the results you could achieve with every customer having a unique-to-them experience? Not to mention the recognition of your brand as a go-to for delivering exactly what they want and need. The result isn’t too good to be true. It’s a beautiful win-win scenario: sky-high conversion and amplified customer experience that is only a few clicks away. 

Risk Management and Protection

As a business owner, we’re sure you already understand the importance of data protection, the laws and regulations, and the devastating impact a security breach can have. Developers recognized this gap and have built e-commerce AI software solutions that mitigate your risk, ensuring you (and your shoppers) have around-the-clock protection. 

Leveraging tried-and-true algorithms, e-commerce AI software analyzes behavioral patterns and network traffic to detect suspicious activities. You can rest easy knowing AI-based inventory management systems protect against supply chain attacks and continuously learn, updating their knowledge about evolving threats. The added protection and peace of mind from falling victim to phishing and fraud attempts is worth the leap into AI for online retail alone. 

Ten Of The Best AI Tools For E-Commerce

Our experts have explored the best AI-powered e-commerce tools currently on the market, curating a top 10 list that you can get started with today to achieve the business results of your dreams.

Writerly

Every e-commerce business strategy includes SEO-friendly content creation, which can really pull integral staff away from delivery of your actual product or not be published consistently enough to make a true impact. This is where Writerly comes in. As an intelligent e-commerce tool, it crafts persuasive and attention-grabbing copy in minutes that captures your brand voice, persuades the audience, and is written in a way that search engines love. By integrating Writerly, you can expect an intuitive and collaborative way to compose compelling copy like never before.

Benefits of Writerly.AI: 

✓ High-quality content creation in minutes

✓ Captures your brand’s voice and tone 

✓ Saves time and money

✓ Supports publishing consistency 

✓ Gets your brand noticed with SEO content 

✓ Simplifies the content creation process 

Pixelcut

One of the keys to online business success is imagery exuding must-buy-now energy, but it comes at a cost: expensive photography shoots, travel and shipping costs, staff pulled from operations to make all the plans and arrangements, the long wait time for post-production… 

Now what if we told you that you could skip all that and create jaw-dropping product images for free? Well, that’s exactly what we’re saying. Pixelcut has become a go-to for e-commerce businesses around the globe, giving them access to a virtual studio and image upscaler for images boasting a professional look without the wait times. 

Not only that, but you will be in creative control of the full process, so you know that the images you get back will fit your brand book guidelines perfectly! 

Benefits of Pixelcut:

✓ Automated image editing 

✓ High-quality product images

✓ Fast turnaround time 

✓ Customizable to suit your brand aesthetics 

✓ Full creative control

Jasper

Jasper has its name bouncing around all corners of the internet as one of the best AI marketing tools, and it’s not hard to see why. With its robust content creation abilities, you can create campaigns, imagery, and all sorts of short or long copy that is result driven. You’ll love how it perfectly taps into your tone of voice – or choose from a range (from professional to cheeky or straight through to pirate).  

A bonus: Jasper knows the internet has a vast reach, so unlike other AI marketing tools, you’re not locked into just English content creation. Their multilingual ability ensures your message speaks to all of your consumers.

The proof with Jasper really is in the pudding, the captivating content it crafts boasts an impressive ROI increase of 3.5x, making it a no-brainer for AI-powered e-commerce tools you can integrate today for maximized results. 

Benefits of Jasper:

✓ Scalable content creation crafted for high conversion rates

✓ Multilingual capabilities 

✓ Extra convenience with the browser extension

✓ Saves time and boosts productivity 

✓ Ideal for a wide range of content types 

Neural Love

If you haven’t heard of Neural Love, you’re missing out! First things first, it’s easy, and it’s free. By signing up for an account, you can start using this AI for online retail right away, presenting your offering in the best possible light, literally and figuratively. From video, image, and audio enhancements to tapping into your creative side for all new images or avatars in styles ranging from photography, painting, and even anime! 

One of our favorite features we see e-commerce businesses buzzing over is converting video into 4k and image enhancement giving you top-of-the-line image quality and integrity to support the exploration of your products! 

Benefits of Neural Love:

✓ Enhances image quality and resolution  

✓ In a few words, create any image you can dream up
✓ Uncrop images

✓ Choose from a range of styles 

✓ Ideal for product photography 

✓ Free, easy to use and fast results 

MarketMuse

Crafted by a team of SEO professionals, MarketMuse is an AI-powered e-commerce tool that gives e-commerce businesses the tools and insights to take control of their optimization strategy. Because it is crafted by some of the best in the SEO business, their method factors in more than just keyword research so you can seamlessly integrate MarketMuse and see real results even faster. 

E-commerce businesses will love the personalized, objective insights needed to make key business decisions, the competitor analysis, and the content brief generator, all being in the same tool used for keyword research and planning! It’s a one-stop shop to efficiently and effectively master your brand’s visibility and prioritize topics that will drive the most engagement.

Benefits of MarketMuse:

✓ AI-driven content optimization with quality metrics before publication

✓ Predictive analytics tells you what content will get you the best results

✓ Identifies content gaps for your business and in the market

✓ SEO standards that evolve with the industry keeping your strategy current

✓ Automated content audits that save you time and money

Descript

If you’re looking for an AI-powered e-commerce tool that will take your multimedia to the next level, you will be head over heels for Descript. 

E-commerce businesses everywhere are raving about their ability to quickly and easily create, edit, transcribe, and share multimedia content to create click-worthy videos, podcasts, product demos, or any other content that breathes more life into your marketing strategy than copy alone.

Descript stands out for its stacked feature list, and its simplification of the typically disjointed process of multimedia content creation, offering a comprehensive solution in one user-friendly interface without compromising on quality, making it a fan favorite for e-commerce marketers everywhere. 

Benefits of Descript: 

✓ All-in-one solution for multimedia content creation 

✓ Seamlessly integrates recording, editing, transcription, and publishing 

✓ Offers industry-leading transcription accuracy and speed 

✓ Facilitates repurposing of content with easy clip-creation tools 

✓ Provides a powerful, embeddable player for hosting videos 

✓ Streamlines collaboration on multimedia projects 

✓ Saves significant editing time and effort with intuitive design

Deep Dream

Want to tap into your artistic side? Let your creativity run wild with the Deep Dream Generator. Developed by one of Google’s own engineers, Deep Dream is an AI marketing tool that utilizes deep learning algorithms to alter images into showstopping dream-like renditions, unlike any other AI-powered e-commerce tool on the market.

For e-commerce businesses, this tool can be instrumental in creating visually captivating product images, marketing visuals, and promotional materials that truly stand out from the crowd. Whether it is for your website, creative visuals to support a campaign or even a focal point of a blog, the imaginative flair is sure to set you apart from a sea of competitors.

Benefits of Deep Dream: 

✓ Transforms standard images into captivating, artistic visuals 

✓ Uses advanced neural networks for image recreation

✓ Differentiate your business with unique product and marketing visuals 

✓ Encourages out-of-the-box, creative focus for visual branding 

✓ User-friendly, requiring no specialized skills to navigate and utilize

Namogoo

Dedicated to enhancing the customer journey by nixing unwanted distractions and interruptions, Namogoo will protect e-commerce businesses from customer journey hijacking that results in high bounce rates and cart abandonment. These disruptions typically look like unauthorized ads injected into the customer’s browser. This innovative focus makes Namogoo a must-have AI-powered e-commerce tool if you’re looking for an easy and efficient way to improve customer engagement, conversion rates, and, ultimately, revenue.

Benefits of Namogoo: 

✓ Protects against customer journey hijacking 

✓ Enhances customer engagement and conversion rates 

✓ Uses AI technology to identify and block disruptive ads 

✓ Ensures a seamless shopping experience for customers 

✓ Helps in retaining revenue that would otherwise be lost to diversion tactics

Bluecore

If you are looking for a personalization tool for e-commerce, the search is over. Bluecore has taken the industry by storm for its ease in creating personalized shopping experiences and maximizing results to heights not possible without the robust technology. 

Bluecore works by capturing and interpreting consumer data based on their behavior and demographics for retail businesses. With the analytics, e-commerce businesses then have the ability to send perfectly timed and targeted communications that resonate deeper with each individual shopper. 

This data-driven approach digs deeper into the buyer’s psyche for a hyper-personalized experience, showcasing the business’s understanding of their customers, enhancing the user journey with impactful AI-driven product recommendations and upsells, and creating a sense of community through personalized communication touchpoints. 

Benefits of Bluecore: 

✓ Enables highly personalized customer experiences 

✓ Increases customer engagement and conversion rates through targeted communications

✓ Streamlines marketing efforts by automating personalization processes 

✓ Supports e-commerce businesses in creating more relevant and effective marketing campaigns

Clerk.IO

Clerk.IO is an AI-powered e-commerce solution that is paving the way for personalized content and enhancement standards for the customer experiences across the buying journey. 

Utilizing artificial intelligence, Clerk.IO features an intelligent search engine explicitly crafted for e-commerce. Users love how it amplifies the relevance and efficiency for the buyer to find what they’re after, personalized product recommendations that are matched to each user instantly, and even how it adapts to filters such as seasonality. In our opinion, the ease of set-and-forget automated email marketing is a top feature, ensuring a smooth and personalized user experience like a IRL sales clerk would.

You’ve heard of personalization tools for e-commerce before, but what sets Clerk.IO apart is it’s cookie-free! Clerk.IO has been a pioneer in the space, having navigated GDPR-compliant functionality, ensuring that customer privacy is at the forefront while also making sure you’re staying current in the space and getting the business results of your dreams! 

Benefits of Clerk.IO:

✓ AI-driven search engine with built-in synonyms and spell check 

✓ Personalized product recommendations using advanced AI

✓ Automated email marketing with predictive sending

✓ Powerful segmentation tools for targeted outreach

✓ Proven to increase sales by 15-30%

✓ Provides GDPR-compliant personalization without using cookies

Our ten best AI tools for e-commerce are chosen with you in mind. They are setting new standards for online retail e-commerce businesses of all shapes and sizes. Get started integrating best-fitting ones into their operations and begin hitting a whole new level of success. 

Choosing The Right AI Tool For Your Business E-Commerce

You’re now equipped with the details on 2023’s ten best AI tools for e-commerce, but it’s still important to consider what solutions you bring into your business before adjusting workflows that could have monetary consequences. 

Each business is as unique as a fingerprint, so isolating the challenges or gaps in delivery before making a decision ensures your new technology is an asset. You don’t want to yet another tool that is paid for and then forgotten about! 

AI-driven e-commerce platforms are all the rage right now, and they can drastically change your business for the better, but not all platforms will fit seamlessly with your strategy or offering. 

Here are a few pointers to guide you in picking the best AI-powered e-commerce tool to support your business goals: 

Identify Your Why

Define what your business is lacking and why you are looking to change the workflow with e-commerce AI software. Whether it’s enhancing customer experience, improving product recommendations, or strengthening cybersecurity, keeping tabs on this will help you qualify and shortlist which tools are fit for your purpose.

Check Integration Capabilities

Compatibility is a necessity to maximize workflow and efficiency. If your newly purchased e-commerce AI software doesn’t integrate well with your other tools or workflows, it will defeat the purpose 9 out of 10 times. Most AI solutions will have fairly seamless integration with other main-stream SaaS, but we’re here to tell you not to skip corners. Always double-check! 

Test Before You Invest

Free trials are there to be used! Not only are you getting 14 days to a month of value, it means you can check out how intuitive and user-friendly it is, how long it will take to integrate fully into your team’s day-to-day, and also all the ways you can maximize its features to get the best business results. Take the extra time to make sure it really meets your needs before you make a full commitment.

Don’t Fall Behind On Technological Developments

With new and innovative AI-powered e-commerce tools being developed constantly, the doors are opening to capabilities we couldn’t have imagined a few years ago, and it’s not ramping down. Futureproofing your business and making yourself known in a saturated digital space means many of these tools are indispensable for e-commerce businesses looking for real and scalable results. 

Are you ready to dive into AI for online retail? You can expect to see some unparalleled metrics for your business, but these tools aren’t one-size-fits-all solutions. 

With each e-commerce business having its unique needs and challenges, it’s paramount to still take the time to explore which E-commerce AI software is best for you – no matter what the experts say! You know your business best.

As your dedicated guide in this fast-paced world of e-commerce, Online Success Genie is here to help you navigate the sea of technological advancements so you can:

Do More, Earn More, Save More.

Take the next step in getting tangible results for your e-commerce business and download our exclusive list of great AI tools you won’t want to miss out on!

The post The Top Ten Best AI Tools For E-Commerce appeared first on OnlineSuccessGenie.com.

Why Are AI social Media Tools Helpful?

With social media use on the rise, posting content on platforms like Instagram, TikTok, Twitter, YouTube, and Facebook is becoming increasingly important in digital marketing.

But using social media to grow your business can be challenging. Creating, scheduling, and posting regular content takes time and effort. This is where AI social media tools enter the picture.

Incorporating AI tools in their social media efforts helps companies engage their target audience and grow their brand’s online presence. With the right AI tool, businesses can optimize content creation, streamline their social media management and achieve market success.

This article will walk you through the benefits of using AI tools for social media management and marketing and the ten best AI social media tools of 2023.

What Are AI Tools for Social Media?

Social media AI tools are software, apps, and platforms used to create social media posts and manage and optimize social media content and strategy.

AI tools for social media use artificial intelligence and machine learning processes to automate social media marketing and management, letting creators invest more time and effort into developing unique content that promotes their online presence.

AI-powered tools analyze consumer preferences to develop an effective social media strategy and generate eye-catching content. These tools help businesses streamline their social media management practices and organize their workflow, making it easier for companies to enhance their social media efforts and achieve their marketing goals.

Social media AI tools draw advanced audience insights from analyzing large volumes of data to help businesses make impactful social media posts that solidify their brand image.

What Are the Benefits of Using AI Social Media Tools?

Digital marketing is a rapidly progressing industry, and with the advent of technology, artificial intelligence, and machine learning solutions have taken center stage in the social media marketing world.

Social media marketers can find it challenging to optimize using social media for impactful marketing. With AI-powered marketing tools, companies can manage their social media platforms more efficiently and utilize their online presence to attract more customers.

Here are some benefits of using social media AI tools to manage your content and enhance your brand image.

Effective Social Media Planning

AI social media tools are a great creative aid for content creators. An AI tool can speed up the ideation process and generate catchy content ideas in significantly less time than a human would take. This helps social media managers plan their workflow and utilize time more efficiently as the brainstorming process is expedited.

Automated Content Creation

An AI social media tool automates repetitive tasks, which saves time and makes social media project management more efficient. With AI tools automating routine tasks, content creators can focus on creating fresh ideas that draw in new customers. AI tools for social media are also adept at paraphrasing content to create original pieces that are easy to use.

Quicker Media Consumption

AI marketing tools help marketers consume relevant information from different social media networks faster to stay up-to-date and develop effective social media strategies. AI tools are also much quicker at reviewing lengthy articles and videos than humans. This means they can efficiently sift out relevant information and summarize long-form content into bite-size posts that attract social media users.

The Top 10 AI Social Media Tools of 2023

Planable

Planable is a popular social media management tool that helps businesses create and schedule written content for any social media post.

Planable makes social media project management easy by providing efficient team collaboration with its comprehensive content calendar, personalizable social media workflow, and co-op content creation feature.

With Planable, you can automate your content publication process, allowing you to simultaneously make social media posts across different platforms.

Planable’s AI social wingman helps you generate social media posts based on your target audience’s preferences. Creating content has never been easier than with Planable’s AI technology, which can create a new post or complete an unfinished one, all while matching your writing style and tone.

Pros:

• Provides extensive collaboration features, a comprehensive posting schedule, and a visual calendar to help users develop an effective social media strategy
• Features an easy-to-use interface
• Offers multiple ways to view your feed, from grid to calendar formats
• Allows users to manage various social media channels simultaneously
• Allows users to post across multiple social media platforms
• Offers a free mobile version
• Enables Guest Access so users can share their social media progress with anyone

Cons:

• It does not offer any built-in analytics tools for social media posts
• Supports limited social media platforms, which include YouTube, Facebook, Instagram, LinkedIn, Google My Business, TikTok, and Twitter – doesn’t support Pinterest
• The schedule function may lag on occasion

Pricing:

Planable offers a free version that allows you to make 50 social media posts.

The pricing plans include the following:

• A Basic Plan at 11 USD per user.
• A Pro Plan at 22 USD per user.
• A Custom Plan with flexible pricing that is determined after you select the features you want to use.

Heyday

Heyday is a conversational social media tool that uses AI to create content for chatbots and interact with customers in real time.

Heyday’s AI social media tool allows businesses to create no-code chatbots for top social media platforms, like WhatsApp, Facebook Messenger, Google Business Messages, Instagram, and Shopify.

With chatbots that use natural language processing to provide customer support, Heyday gives businesses a human-like communication channel capable of generating personalized responses to customer concerns.

Heyday also helps businesses develop an effective marketing strategy by drawing valuable insights into market trends and customer preferences through its data analytics function.

As Heyday’s AI services automate social media marketing through its round-the-clock customer services, companies have more time to invest in growing their business than attending to their social media management needs.

Pros:

• Creates AI-generated content for chatbots
• Uses natural language processing and natural language generation to make personalized product recommendations
• Enables customer service agents to have high-value interactions
• Features a user-friendly interface

Cons:

• Loading speed for pages may be slow at times
• It does not work with inbound emails

Pricing:

Heyday’s pricing plans start at 49 USD per month and go up to 1000 USD per month, depending on the features you select in your package.

Lately

Lately is an all-in-one social media management software that uses AI to help marketers create and schedule content across different digital platforms.

The AI social media tool can recognize context from a greater collection of content and use it to generate promotional social media posts.

With its impactful content ideas, Lately is adept at driving social sales and amplifying your social media presence.

Lately features a dashboard of social media tools, including marketing and smart scheduling tools. Along with this, Lately can analyze historical metrics on social media networks, which can help marketers determine the posting times during which they could reach the most important target audience.

Content creators can also use Lately to make videos, blog posts, and long-form social media posts in different languages. Its AI services automate social media management and make content creation more efficient, making it popular among social media marketers.

Pros:

• Provides topic sourcing by analyzing existing content and coming up with new ideas based on the interests of a target audience
• Uses AI to create social media posts from long-form content
• It makes social media content creation more efficient
• It makes executing social media strategy easier

Cons:

• It does not offer integrations with platforms like Slack
• Does not create social media content from scratch; instead, it converts long-form content into bite-size chunks

Pricing:

Lately offers three pricing plans, which are as follows:

• A Starter plan at 99 USD per month, billed annually. This account supports a single user for one social media account.
• A Pro plan at 179 USD per month, billed annually. This account supports a single user for up to 20 social media accounts.
• An Enterprise plan for businesses and agencies with flexible pricing depending on your selected features.

Quillbot

Quillbot is a paraphrasing AI social media tool allowing marketers to use existing content to create new social media strategies.

With Quillbot’s AI services, you can recycle old content by paraphrasing and summarizing it into brand-new social media posts.

As one of the most popular rewrite tools for social media, Quillbot is equipped to check your grammar and spelling, detect plagiarism, and generate citations. Quillbot can also be used in any text editor or web browser, like Microsoft Word or Google Docs.

Quillbot ensures that the original context is retained during the rewriting process. With its vocabulary enhancement and catchy writing styles, Quillbot is a great AI tool for businesses that want to use past content to develop new social media marketing strategies.

Pros:

• Improves writing and enhances fluency through word choice, phrasing, and grammar correction suggestions
• Offers a refund policy on its paid plans
• Has a free language translator available
• Features a user-friendly, intuitive interface
• Has extensions for Chrome, Microsoft Word, and MacOS

Cons:

• The free version is limited to 125 words and does not include co-writer or plagiarism detector
• It does not offer AI content detection
• It may require manual intervention at times

Pricing:

Quillbot offers a free version with limited features and three paid versions. Its annual plan is priced at 8.33 USD per month, the semi-annual plan is priced at 13.33 USD per month, and the monthly plan is priced at 19.95 USD per month.

Flick

Flick is an AI social media tool that enables users to create personalized content more efficiently. With Flick, you can streamline your marketing efforts and generate catchy captions more efficiently.

Flick helps you brainstorm, write, and edit faster, coming up with new content ideas based on topics you show interest in.

Flick also features a ‘Content Planner’ that helps you map your content ideas and organize your social posts. Some of the other functions Flick serves are social media scheduling, reporting, and analytics. Flick also allows users to create customized hashtags to improve their social media performance.

Flick’s AI social media assistant helps enhance your brand’s social media presence by creating original captions that engage social media users and help you become a proficient copywriter.

Pros:

• Helps you support your presence on Instagram with quality hashtags available in over 20 languages
• Provides an extensive hashtag search option
• Assists in creating unique, catchy captions
• Features an intuitive interface
• Can analyze data and draw valuable insights that help in content management

Cons:

• Is specific to Instagram
• Pricing plans may not suit everyone

Pricing:

Flick has three pricing plans and offers a seven-day free trial on all of them.

• A Solo plan at 11 GBP per month (approximately 14 USD).
• A Pro plan at 24 GBP per month (approximately 31 USD).
• An Enterprise plan at 55 GBP per month (approximately 71 USD).

Murf

Murf is an AI voice-generating tool for social media that produces natural-sounding voiceovers in over 20 different languages and 120 different voices. With Murf, you can create realistic human-sounding audio that conveys the emotions and tone you want it to. 

But wait, it gets better. You can also use Murf to edit existing audio or create videos from scratch.

Murf features an AI-powered test-to-speech program to generate and edit voiceovers with ease and efficiency. With Murf, you can save the money you need to hire voice actors, develop a script, and record and edit the final production.

Murf allows you to control your AI-generated voice’s pitch, volume, speed, and tone and tweak it according to your needs. With Murf’s state-of-the-art technology, you can find convincing voices for your social media video content.

Pros:

• Highly flexible and customizable, letting you generate male and female voices in different tones, pitches, and volumes
• It enables you to edit the speed and quality of your voiceover videos to suit your social media content
• Offers additional voice filters like monster voices and helium voices
• It has a Google Slides add-on feature that lets you incorporate voiceovers into your Google Slides presentations
• Has a powerful data protection and security system in place

Cons:

• AI-generated voices may mispronounce words at times
• Some users may find Murf’s pricing steep
• Offers a limited subscription plan

Pricing:

Murf offers a free version with limited features for ten minutes of voice generation and three pricing plans which are as follows.

• Basic plan at 19 USD per month includes essential features and basic voices.
• Pro plan at 26 USD per month that allows you to create high-quality voiceovers.
• Enterprise plan at 99 USD per month for customization and unlimited access.

ContentStudio

ContentStudio is one of the most popular social media management tools on the market. It helps businesses organize, edit, and schedule content for all their social media channels from one platform.

ContentStudio’s AI technology allows social media managers to discover new content ideas and automate social media scheduling on Facebook, Instagram, Twitter, LinkedIn, Pinterest, and WordPress.

ContentStudio also features an AI writer that creates post hashtags, adds emojis and inserts images to make your posts stand out. With its customizable, ready-to-use templates, you can start producing content that attracts social media audiences and helps grow your business.

ContentStudio’s ‘Discovery’ feature sifts through social media data to find popular content so that you can stay up-to-date with trends and videos that increase user engagement.

Pros:

• Allows you to schedule posts and manage direct messages all from one platform
• Adds one or more photos to make your posts look creative and unique
• Handles messages from all your social media channels in one centralized location
• Assigns conversations to team members for effective communication and collaboration
• Features a user-friendly interface
• Creates a unified content feed so you can view all your posts across multiple social media platforms

Cons:

• Does not offer direct publication on Instagram
• It does not provide competitor tracking
• Users may face bugs at times

Pricing:

ContentStudio offers three paid plans, each with a 14-day free trial.

• The Starter plan is priced at 25 USD monthly and supports up to five social media accounts.
• The Pro plan is priced at 45 USD monthly and supports up to ten social media accounts.
• The Agency plan is priced at 99 USD monthly and supports up to 25 social media accounts.

Podcastle

Podcastle is an audio and video-generating AI social media tool specializing in recording and editing podcasts.

With Podcastle, you can use written content to create AI-generated audio and video records to up your social media marketing game. With HD video quality and premium sound recordings, Podcastle enables you to produce flawless, professional podcasts at affordable prices.

Podcastle also allows users to transcript video and audio files into written content. With its AI-powered transcription tool, Podcastle ensures that your text is accurate and your content is engaging.

Podcastle also features a robust sound enhancement system that mitigates background noise, filler words, and awkward pauses with just a few clicks, g]leaving you with professional-sounding video content.

Pros:

• Creates professional-sounding podcasts
• Uses ‘Magic Dust’ to remove unnecessary sounds and leave you with a clear audio
• It makes audio and video editing easy
• Offers text-to-speech and speech-to-text conversion
• Has a Google Chrome extension
• Enables remote interviewing by recording up to ten participants at a time

Cons:

• Is involved in content creation but does not schedule posts or analyze data
• It may lag on some browsers

Pricing:

Podcastle offers a free Basic plan that gives you up to three hours of video recording time. It has two paid plans, which are the following:

• The Storyteller plan is priced at 11.99 USD and offers up to 8 hours of video recording.
• The Pro plan is priced at 23.99 USD and offers up to 20 hours of video recording.

Brandwatch

Brandwatch is an AI tool that provides smart solutions for social media management. It uses AI and machine learning to automate social media tasks and streamline content creation and management.

Brandwatch offers features like social media monitoring and social listening from major platforms like Twitter, Instagram, and Tumblr so that you can create content that engages your audience and boosts your sales.

Brandwatch also includes an analytics dashboard that generates insightful reports regarding consumer patterns and market trends so that you can develop effective social media strategies that enhance your brand’s social media presence.

As a social media management tool, Brandwatch tracks your historical metrics so that you are aware of your social media performance compared to other companies.

Pros:

• Offers a unified content management system that allows you to create, edit, and schedule posts from one platform
• Provides excellent customer support services
• Features an easy-to-navigate interface
• Incorporates AI for social listening to draw advanced audience insights that help grow your brand
• Allows you to manage multiple social media channels

Cons:

• Users may face connectivity issues
• It does not offer video content creation

Pricing:

Brandwatch offers custom prices based on your case and the features you select.

Cortex

Cortex is an AI social media tool for creating and sharing optimized content.

With Cortex, you get recommendations on when and how frequently you should post based on your historical post data. Along with this, Cortex also generates extensive competitor analysis reports so that you can continue making engaging content.

Cortex uses AI technology to automate content creation, social post scheduling, reporting, analytics, and social monitoring, making it the perfect all-in-one management solution for social media marketers.

Cortex uses artificial intelligence and machine learning to constantly improve its social media strategy and simplify social media management.

Pros:

• Gives recommendations on when and how often you should post
• Generates detailed competitor analysis
• Features a post and social schedule dashboard
• Identifies and analyzes image colors that will increase audience engagement
• Tracks your social media performance in real-time

Cons:

• It may take a few tries to make changes to any blog post you write using Cortex
• Some users may consider it to be a bit pricey

Pricing:

Cortex offers a free version with limited features and two paid plans. The Lite plan is priced at 23.99 USD per month, and the Unlimited plan is priced at 83.99 USD per month.

Conclusion

Although artificial intelligence is relatively new in the world of social media management and marketing, it offers efficient solutions that save time and cut down human labor costs.

Investing in a robust social media AI tool that helps you keep up with market trends is essential in maintaining your competitive edge in today’s intense business world.

With the wide range of available options, choosing an AI tool can seem daunting, but don’t worry, we’ve got you covered. After having gone through this article, you are equipped with all the information you need to pick out the AI social media tool that’s right for your business needs.

You can click here to get a downloadable list of great AI tools recommended by Online Success Genie.

The post The Top 10 AI Social Media Tools of 2023 appeared first on OnlineSuccessGenie.com.